//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kotler, Philip"
~isPartOf:"Does marketing need reform? : fresh perspectives on the future"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Absatzmarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing
2
Business ethics
1
Decision theory
1
Economic ethics
1
Entscheidungstheorie
1
Ethics
1
Ethik
1
Marketing management
1
Marketingmanagement
1
Unternehmensethik
1
Wirtschaftsethik
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Kotler, Philip
Barbulescu, Adina
1
Dholakia, Nikhilesh
1
Farley, John U.
1
Firat, A. Fuat
1
Grover, Rajiv
1
Gundlach, Gregory T.
1
Holbrook, Morris B.
1
Keller, Kevin Lane
1
Kopalle, Praveen K.
1
Lemon, Katherine N.
1
Peñaloza, Lisa
1
Ringold, Debra Jones
1
Seiders, Kathleen
1
Sheth, Jagdish N.
1
Sisodia, Rajendra
1
Urban, Glen L.
1
Venkatesh, Alladi
1
Wolfe, David B.
1
more ...
less ...
Published in...
All
Does marketing need reform? : fresh perspectives on the future
Legends in marketing
10
Always learning
6
wi - Wirtschaft
5
The Prentice-Hall series in marketing
3
Erfolgreich mit den Großen des Marketings : [Best of Marketing]
2
Harvard business review : HBR
2
Kellogg on marketing : the marketing faculty of the kellog school of management
2
Pearson one series
2
wi / wirtschaft
2
Always Learning
1
EBL-Schweitzer
1
H2H Marketing : Case Studies on Human-to-Human Marketing
1
Journal of customer behaviour
1
Journal of marketing
1
Journal of the Academy of Marketing Science
1
Macromarketing - a global focus ; Vol. 4
1
Marktorientierte Unternehmensführung : Reflexionen - Denkanstöße - Perspektiven ; Festschrift für Heribert Meffert zum 60. Geburtstag
1
Pearson Education International
1
Pearson Global edition
1
Pearson one
1
Perspectives marketing
1
Prentice Hall marketing
1
Prentice-Hall International editions
1
Sunrise ... sunset : challenging the myth of industrial obsolescence
1
The Prentice Hall series in marketing
1
wi - Wirtschaft / Marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Ethical lapses of marketers
Kotler, Philip
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 153-157)
.
2006
Persistent link: https://www.econbiz.de/10003430294
Saved in:
2
Holistic marketing : a broad, integrated perspective to marketing management
Keller, Kevin Lane
;
Kotler, Philip
- In:
Does marketing need reform? : fresh perspectives on the …
,
(pp. 300-303)
.
2006
Persistent link: https://www.econbiz.de/10003430357
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->