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Advertising
11
Werbung
11
Advertising effects
3
Theorie
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Werbewirkung
3
Demand
2
Duopol
2
Duopoly
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Non-commercial literature
Arbeitspapier
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Graue Literatur
11
Working Paper
11
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11
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Kaiser, Harry M.
5
Dong, Diansheng
2
Dukes, Anthony
2
Schmit, Todd M.
2
Bagwell, Kyle
1
Bontems, Philipe
1
Cranfield, John A. L.
1
Doyen, Maurice
1
Kaiser, Ulrich
1
Kind, Hans Jarle
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Liu, Yunchuan
1
Messer, Kent D.
1
Meunier, Valérie
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Myrland, Øystein
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Nilssen, Tore
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CIE discussion papers
Working paper / National Bureau of Economic Research, Inc.
38
CESifo working papers
33
Discussion paper / Centre for Economic Policy Research
23
NICPRE / National Institute for Commodity Promotion Research and Evaluation
21
Discussion papers / CEPR
16
Working papers / TSE : WP
14
Working paper series
13
Discussion paper / Tinbergen Institute
12
Working paper
10
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
9
Cowles Foundation discussion paper
8
NBER working paper series
7
Simon Business School working paper
7
Stanford University Graduate School of Business research paper
7
Discussion paper / Center for Economic Research, Tilburg University
6
Discussion paper / NHH, Department of Economics
6
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
6
RWI Datenbeschreibung
6
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
6
Working papers / Bureau of Economics, Federal Trade Commission
6
Working papers / Harvard Business School, Division of Research
6
[RWI Projektberichte]
6
AEM research bulletin
5
Department of Economics discussion paper series / University of Oxford
5
Volkswirtschaftliche Diskussionsbeiträge
5
Working paper series / Charles University, Center for Economic Research and Graduate Education ; Academy of Sciences of the Czech Republic, Economics Institute, CERGE-EI
5
Discussion papers / Centre for Industrial Economics, Institute of Economics, University of Copenhagen
4
ERIM report series research in management
4
NORD
4
Report / Marketing Science Institute
4
Research and the development of pedagogical materials : working papers
4
Rotman School of Management working paper / University of Toronto Rotman School of Management
4
Working paper series / University of Zurich, Department of Economics
4
Working papers / Federal Reserve Bank of Philadelphia, Research Department
4
Working papers / W / Helsinki School of Economics and Business Administration
4
Working papers in economics
4
Arbeitspapier / Institut für Marketing und Unternehmungsführung, Universität Bern
3
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
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ECONIS (ZBW)
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In-store media and channel management
Dukes, Anthony
(
contributor
);
Liu, Yunchuan
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003497838
Saved in:
2
Do media consumers really dislike advertising? : An empirical assessment of a popular assumption in economic theory
Kaiser, Ulrich
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003497840
Saved in:
3
Measuring the impacts of generic fluid milk and dairy marketing
Kaiser, Harry M.
(
contributor
);
Dong, Diansheng
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003375644
Saved in:
4
An economic analysis of generic fluid milk advertsing in Ontario, Quebec, the Maritime provinces
Kaiser, Harry M.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003280286
Saved in:
5
Media concentration and consumer product prices
Dukes, Anthony
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003156229
Saved in:
6
Financing of media firms : Does competition matter?
Kind, Hans Jarle
(
contributor
);
Nilssen, Tore
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003173636
Saved in:
7
Advertising and price signaling of quality in a duopoly with endogenous locations
Bontems, Philipe
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003173696
Saved in:
8
Look how little I'm advertising!
Bagwell, Kyle
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003094021
Saved in:
9
Optimal seasonal allocation of generic dairy advertising expenditures
Schmit, Todd M.
(
contributor
);
Kaiser, Harry M.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002565026
Saved in:
10
Optimal institutional mechanisms for funding generic advertising : an experimental analysis
Messer, Kent D.
(
contributor
);
Schmit, Todd M.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10003108373
Saved in:
11
Price and quality effects of generic advertising : the case of Norwegian salmon
Myrland, Øystein
(
contributor
);
Dong, Diansheng
(
contributor
)
-
2003
Persistent link: https://www.econbiz.de/10002564979
Saved in:
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