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~isPartOf:"Academy of Management journal : AMJ"
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Search: subject_exact:"Advertising Industry"
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10
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2
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2
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Academy of Management journal : AMJ
American journal of agricultural economics
Journal of advertising research
22
Journal of historical research in marketing
17
A master class in brand planning : the timeless works of Stephen King
14
Global advertising practice in a borderless world
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of advertising
12
International journal of advertising : the quarterly review of marketing communications
11
Journal of marketing communications
10
SpringerLink / Bücher
10
Women in PR history
9
Advertising in developing and emerging countries : the economic, political and social context
8
European journal of marketing : EJM
8
The advertising handbook
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The Routledge companion to advertising and promotional culture
7
Working paper / National Bureau of Economic Research, Inc.
7
Journal of business research : JBR
6
NBER working paper series
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The service industries journal
5
Handbuch der Marktforschung
4
International business review : the official journal of the European International Business Academy
4
Journal of current issues and research in advertising
4
Journal of current issues and research in advertising : JCIRA
4
Journal of marketing research : JMR
4
Journal of promotion management : JPM
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
NBER Working Paper
4
The history of advertising
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Working paper series
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Applied economics
3
Brand Planning : starke Strategien für Marken und Kampagnen
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Enterprise & society : the international journal of business history
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Europäische Hochschulschriften / 5
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Industrial marketing management : the international journal for industrial and high-tech firms
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International journal of marketing : IJM ; formerly Der Markt
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ECONIS (ZBW)
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1
Overcoming conflict between symmetric occupations : how "creatives" and "suits" use gender ordering in advertising
Koppman, Sharon
;
Bechky, Beth A.
;
Cohen, Andrew C.
- In:
Academy of Management journal : AMJ
65
(
2022
)
5
,
pp. 1623-1651
Persistent link: https://www.econbiz.de/10013472191
Saved in:
2
Friends, gifts, and cliques : social proximity and recognition in peer-based tournament rituals
Aadland, Erik
;
Cattani, Gino
;
Ferriani, Simone
- In:
Academy of Management journal : AMJ
62
(
2019
)
3
,
pp. 883-917
Persistent link: https://www.econbiz.de/10012098890
Saved in:
3
Bringing the firms (and forms) back in : organizational form identity and individual turnover
Dobrev, Stanislav D.
;
Kim, Tai-Young
- In:
Academy of Management journal : AMJ
62
(
2019
)
4
,
pp. 1028-1051
Persistent link: https://www.econbiz.de/10012109594
Saved in:
4
Executive departures without client losses : the role of multiplex ties in exchange partner retention
Rogan, Michelle
- In:
Academy of Management journal : AMJ
57
(
2014
)
2
,
pp. 563-584
Persistent link: https://www.econbiz.de/10010359921
Saved in:
5
With or without you : when does managerial exit matter for the dissolution of dyadic market ties?
Broschak, Joseph P.
;
Block, Emily S.
- In:
Academy of Management journal : AMJ
57
(
2014
)
3
,
pp. 743-765
Persistent link: https://www.econbiz.de/10010396118
Saved in:
6
Optimal control of generic fluid milk advertising expenditures
Liu, Donald J.
- In:
American journal of agricultural economics
72
(
1990
)
4
,
pp. 1047-1055
Persistent link: https://www.econbiz.de/10001099158
Saved in:
7
The demand for Canadian fats and oils : a case study of advertising effectiveness
Goddard, Ellen
- In:
American journal of agricultural economics
71
(
1989
)
3
,
pp. 741-749
Persistent link: https://www.econbiz.de/10001068514
Saved in:
8
Effectiveness of fluid milk advertising since the Dairy and Tobacco Adjustment Act of 1983
Ward, Ronald W.
- In:
American journal of agricultural economics
71
(
1989
)
3
,
pp. 730-740
Persistent link: https://www.econbiz.de/10001068515
Saved in:
9
Generic fluid milk advertising, demand expansion, and supply response : the case of New York City
Liu, Donald J.
- In:
American journal of agricultural economics
70
(
1988
)
2
,
pp. 229-236
Persistent link: https://www.econbiz.de/10001053695
Saved in:
10
Seasonality in the consumer response to milk advertising with implications for milk promotion policy
Kinnukan, Henry
- In:
American journal of agricultural economics
68
(
1986
)
3
,
pp. 562-571
Persistent link: https://www.econbiz.de/10001017597
Saved in:
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