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~subject:"Media industries"
~subject:"Kreativität"
~person:"Meléndez-Rodríguez, Saraí"
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Meléndez-Rodríguez, Saraí
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Gender in management : an international journal
1
International journal of advertising : the review of marketing communications
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ECONIS (ZBW)
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Female creative managers as drivers for gender diversity in advertising creative departments : a critical mass approach
Roca, David
;
Suárez, Aina
;
Meléndez-Rodríguez, Saraí
- In:
Gender in management : an international journal
39
(
2024
)
4
,
pp. 465-479
Persistent link: https://www.econbiz.de/10014513782
Saved in:
2
Sick of awards : hidden costs of signaling for advertising creatives
Meléndez-Rodríguez, Saraí
;
Roca, David
- In:
International journal of advertising : the review of …
42
(
2023
)
8
,
pp. 1295-1314
Persistent link: https://www.econbiz.de/10014450200
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