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~subject:"Werbewirkung"
~subject:"Kreativität"
~type_genre:"Bibliography included"
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Werbewirkung
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Hörfunk und Werbung : Entwicklung und Perspektiven des Hörfunkmarktes Berlin-Brandenburg
Goldhammer, Klaus
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1998
Persistent link: https://www.econbiz.de/10012939356
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Zur Wirkung von Direktwerbung im Investitionsgüterbereich
Bamler, Gunther
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1987
Persistent link: https://www.econbiz.de/10013407666
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