//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of global marketing"
~person:"Jae, Haeran"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Advertising effects"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
1
Advertising effects
1
Arzneimittel
1
Consumer behaviour
1
Direct marketing
1
Direct to consumer advertising
1
Direktmarketing
1
Konsumentenverhalten
1
Pharmaceutical industry
1
Pharmaceuticals
1
Pharmaindustrie
1
Werbewirkung
1
Werbung
1
consumer aliteracy
1
drug risk
1
ethics and pharmaceutical advertising
1
pharmaceutical
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Jae, Haeran
Desmarais, Fabrice
2
Hornikx, Jos
2
Meurs, Frank van
2
Um, Nam-hyun
2
Abu Farha, Allam K.
1
Al Halbadia, Salem Mohamed
1
Al-Kwifi, Osama Sam
1
Arora, Nilesh
1
Athaide, Gerard A.
1
Bagdare, Shilpa
1
Bakir, Aysen
1
Billore, Aditya
1
Biswas, Somdutta
1
Boyle, Brett
1
Butt, Irfan
1
Chen, Huan
1
Chetioui, Youssef
1
Choi, Jin-A.
1
Cui, Geng
1
Czarnecka, Barbara
1
Darmawan, Ida
1
DelVecchio, Devon
1
Dodoo, Naa Amponsah
1
Elliott, Roger M.
1
Gerritsen, Marinel
1
Ghanem, Salma
1
Grier, Sonya A.
1
Gupta, Manali
1
Guptha, Ch. Abhinav
1
Heuvel, Jauke van den
1
Hooft Comajuncosas, Andreu van
1
Huh, Jisu
1
Hussain, Mahmood
1
Janssen, Anne
1
Jayasimha, K. R.
1
Johnson, Guillaume D.
1
Jones, Victoria
1
Ju, Ilyoung
1
Kalliny, Morris
1
more ...
less ...
Published in...
All
Journal of global marketing
Journal of promotion management : innovations in planning and applied research
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Aliterate consumers' processing of drug risk information indirect-to-consumer pharmaceutical advertising
Jae, Haeran
;
DelVecchio, Devon
- In:
Journal of global marketing
35
(
2022
)
2
,
pp. 115-132
Persistent link: https://www.econbiz.de/10013361590
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->