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~isPartOf:"American journal of agricultural economics"
~subject:"Advertising"
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Advertising
Advertising effects
13
Werbewirkung
13
USA
8
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8
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8
Theorie
6
Theory
6
Milch
4
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4
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Alston, Julian Mark
2
Chalfant, James Allen
2
Kaiser, Harry M.
2
Kinnucan, Henry W.
2
Liu, Donald J.
2
Miao, Yuliang
2
Piggott, Nicholas E.
2
Richards, Timothy J.
2
Adachi, Kenji
1
Chung, Chanjin
1
Liaukonyte, Jura
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Norman, George
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American journal of agricultural economics
International journal of advertising : the review of marketing communications
145
International journal of advertising : the quarterly review of marketing communications
124
Journal of business research : JBR
112
Journal of marketing communications
109
Journal of advertising : official publication of the American Academy of Advertising
104
Journal of advertising research
89
Journal of promotion management : innovations in planning and applied research
54
Journal of promotion management : JPM
53
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
51
International journal of internet marketing and advertising : IJIMA
39
Psychology & marketing
37
Journal of retailing and consumer services
36
Journal of current issues and research in advertising : JCIRA
35
European journal of marketing : EJM
34
Health marketing quarterly
31
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
28
Journal of global marketing
24
Journal of marketing research : JMR
24
Young consumers : insight and ideas for responsible marketers
24
Journal of current issues and research in advertising
23
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
23
Marketing letters : a journal of research in marketing
22
Journal of marketing
21
Management science : journal of the Institute for Operations Research and the Management Sciences
21
Journal of international consumer marketing
20
Asia Pacific journal of marketing and logistics
18
International journal of pharmaceutical and healthcare marketing : IJPHM
18
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
17
Quantitative marketing and economics : QME
17
The journal of consumer marketing
17
Journal of advertising
16
International journal of consumer studies
15
Journal of marketing research
15
Marketing : ZFP ; journal of research and management
15
Journal of business ethics : JOBE
14
Australasian marketing journal
13
International journal of hospitality management
13
SpringerLink / Bücher
13
Journal of consumer marketing
12
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
12
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ECONIS (ZBW)
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1
Effect of video information on consumers : milk production attributes
Tonssor, Glynn T.
;
Wolf, Christopher
- In:
American journal of agricultural economics
94
(
2012
)
2
,
pp. 503-508
Persistent link: https://www.econbiz.de/10009499796
Saved in:
2
Consumer response to commodity-specific and broad-based promotion programs for fruits and vegetables
Rickard, Bradley J.
;
Liaukonyte, Jura
;
Kaiser, Harry M.
; …
- In:
American journal of agricultural economics
93
(
2011
)
5
,
pp. 1312-1327
Persistent link: https://www.econbiz.de/10009384671
Saved in:
3
Estimating threshold effects of US generic fluid milk advertising
Adachi, Kenji
;
Liu, Donald J.
- In:
American journal of agricultural economics
92
(
2010
)
3
,
pp. 727-739
Persistent link: https://www.econbiz.de/10009508341
Saved in:
4
Generic product advertising, spillovers, and market concentration
Norman, George
;
Pepall, Lynne
;
Richards, Daniel Jay
- In:
American journal of agricultural economics
90
(
2008
)
3
,
pp. 719-732
Persistent link: https://www.econbiz.de/10003727909
Saved in:
5
The incidence of the costs and benefits of generic advertising
Alston, Julian Mark
;
Chalfant, James Allen
;
Piggott, …
- In:
American journal of agricultural economics
82
(
2000
)
3
,
pp. 665-671
Persistent link: https://www.econbiz.de/10001500425
Saved in:
6
Distributional impacts of generic advertising on related commodity markets
Kinnucan, Henry W.
;
Miao, Yuliang
- In:
American journal of agricultural economics
82
(
2000
)
3
,
pp. 672-678
Persistent link: https://www.econbiz.de/10001500430
Saved in:
7
Distributional impacts of generic advertising : comments
Liu, Donald J.
- In:
American journal of agricultural economics
82
(
2000
)
3
,
pp. 679-681
Persistent link: https://www.econbiz.de/10001503019
Saved in:
8
Dynamic model of fresh fruit promotion : a household production approach
Richards, Timothy J.
- In:
American journal of agricultural economics
81
(
1999
)
1
,
pp. 195-211
Persistent link: https://www.econbiz.de/10001397022
Saved in:
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