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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Advertising regulation
6
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USA
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2
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LaTour, Michael S.
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Journal of advertising : official publication of the American Academy of Advertising
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
18
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
7
NBER working paper series
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Working paper / National Bureau of Economic Research, Inc.
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Journal of business ethics : JOBE
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Journal of health economics
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Journal of historical research in marketing
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Journal of marketing communications
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Review of industrial organization : RIO
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International journal of advertising : the review of marketing communications
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Journal of advertising research
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Journal of marketing research : JMR
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Rechtswissenschaftliche Forschung und Entwicklung
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Southern economic journal
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Wettbewerb in Recht und Praxis : wrp
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Working papers / TSE : WP
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Young consumers : insight and ideas for responsible marketers
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CESifo working papers
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Contemporary economic policy : a journal of Western Economic Association International
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European journal of marketing : EJM
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Göttinger Handelswissenschaftliche Schriften e.V. : GHS
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International review of law and economics
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
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Journal of marketing
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Kom / Kommission der Europäischen Gemeinschaften
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science
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Working paper / Department of Commerce, College of Business, Massey University
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Berliner wirtschaftsrechtliche Schriften
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CESifo Working Paper Series
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Europäische Hochschulschriften
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ECONIS (ZBW)
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1
Positive mood and susceptibility to false advertising
LaTour, Kathryn A.
;
LaTour, Michael S.
- In:
Journal of advertising : official publication of the …
38
(
2009
)
3
,
pp. 127-142
Persistent link: https://www.econbiz.de/10003892037
Saved in:
2
Special issue on advertising regulation and self-regulation
Taylor, Charles Raymond
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003931071
Saved in:
3
The advertising regulation and self-regulation issues ripped from the headlines with (sometimes missed) opportunities for disciplined multidisciplinary research
Rotfeld, Herbert Jack
;
Taylor, Charles Raymond
- In:
Journal of advertising : official publication of the …
38
(
2009
)
4
,
pp. 5-14
Persistent link: https://www.econbiz.de/10003931087
Saved in:
4
The use of dead celebrities in advertising and marketing : balancing interests in the right of publicity
Petty, Ross D.
;
D'Rozario, Denver
- In:
Journal of advertising : official publication of the …
38
(
2009
)
4
,
pp. 37-49
Persistent link: https://www.econbiz.de/10003931115
Saved in:
5
Advertising and consumer privacy : old practices and new challenges
Rapp, Justine
;
Hill, Ronald Paul
;
Gaines, Jeannie
; …
- In:
Journal of advertising : official publication of the …
38
(
2009
)
4
,
pp. 51-61
Persistent link: https://www.econbiz.de/10003931170
Saved in:
6
The effect of cigarette advertising bans on consumption : a meta-analysis
Capella, Michael L.
;
Taylor, Charles Raymond
;
Webster, …
- In:
Journal of advertising : official publication of the …
37
(
2008
)
2
,
pp. 7-18
Persistent link: https://www.econbiz.de/10003732268
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