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~subject:"Consumer behaviour"
~isPartOf:"Foundations and trends in marketing : FTMKT"
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Foundations and trends in marketing : FTMKT
Journal of marketing communications
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The Rand journal of economics
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Handbuch der Marktforschung
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International advertising and communication : current insights and empirical findings
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Journal of advertising : official publication of the American Academy of Advertising
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Journal of advertising research
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Journal of consumer behaviour : an international research review
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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AGMA-Forschungsberichte
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Asia Pacific journal of marketing and logistics
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Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
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Erlebniskommunikation : Erfolgsfaktoren für die Marketingpraxis
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Fachbuchreihe WiWi Kompetenz kompakt
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Harvard-Business-Manager : das Wissen der Besten
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IEEE transactions on engineering management : EM
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International journal of advertising : the review of marketing communications
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International journal of production economics
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International journal of production research
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International marketing ; Vol. 2
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal for global business advancement : JGBA
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Journal of agricultural and applied economics
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Journal of agricultural and applied economics : JAEE
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Journal of fashion marketing and management
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Journal of financial services marketing : JFSM
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Journal of food products marketing
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Journal of marketing research : JMR
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Journal of promotion management : JPM
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Sponsord search auctions : research opportunities in marketing
Yao, Song
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Mela, Carl F.
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2008
Persistent link: https://www.econbiz.de/10003947007
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