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~isPartOf:"Marketing : ZFP ; journal of research and management"
~subject:"Animal protection"
~subject:"Luxury goods"
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Marketing : ZFP ; journal of research and management
Journal of business research : JBR
11
Journal of retailing and consumer services
5
Journal of fashion marketing and management
4
The journal of product & brand management
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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International journal of wine business research : IJWBR
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Journal of consumer behaviour
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Journal of international consumer marketing
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Luxury marketing : a challenge for theory and practice
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Australasian marketing journal
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Building corporate identity, image and reputation in the digital era
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Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
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Global observations of the influence of culture on consumer buying behavior
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Handbook of research on new challenges and global outlooks in financial risk management
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International journal of Indian culture and business management
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International journal of market research
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International marketing review
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Journal of Asian finance, economics and business : JAFEB
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Journal of Islamic marketing
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Journal of customer behaviour
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Journal of euromarketing
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Journal of global fashion marketing : JGfM
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Journal of global marketing
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Journal of revenue and pricing management
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Management Dynamics in the Knowledge Economy
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Marketing letters : a journal of research in marketing
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Nonprofit management & leadership
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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SSE Riga working papers
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ECONIS (ZBW)
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Financial risk proneness explains the "sex sells" hypothesis in relation to luxury brands
Gierl, Heribert
;
Bartikowski, Boris
;
Fastoso, Fernando
- In:
Marketing : ZFP ; journal of research and management
44
(
2022
)
3
,
pp. 60-76
Persistent link: https://www.econbiz.de/10013392050
Saved in:
2
Effectiveness of animal images in advertising
Keller, Barbara
;
Gierl, Heribert
- In:
Marketing : ZFP ; journal of research and management
42
(
2020
)
1
,
pp. 3-32
Persistent link: https://www.econbiz.de/10012287520
Saved in:
3
"My little luxury" : a consumer-centred, experimental view
Bauer, Martina
;
Wallpach, Sylvia von
;
Hemetsberger, Andrea
- In:
Marketing : ZFP ; journal of research and management
33
(
2011
)
1
,
pp. 57-67
Persistent link: https://www.econbiz.de/10008989463
Saved in:
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