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~isPartOf:"Discussion papers / Helsinki Center of Economic Research : discussion paper"
~isPartOf:"Marketing science"
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Frontiers: spilling the beans on political consumerism : do social media boycotts and buycotts translate to real sales impact?
Liaukonytė, Jūra
;
Tuchman, Anna
;
Zhu, Xinrong
- In:
Marketing science
42
(
2023
)
1
,
pp. 11-25
Persistent link: https://www.econbiz.de/10014316975
Saved in:
2
Commentary on "Frontiers: spilling the beans on political consumerism: do social media boycotts and buycotts translate to real sales impact?"
Lelkes, Yphtach
- In:
Marketing science
42
(
2023
)
1
,
pp. 26-27
Persistent link: https://www.econbiz.de/10014316978
Saved in:
3
Rejoinder: spilling more beans on political consumerism : it’s more of the same tune
Liaukonytė, Jūra
;
Tuchman, Anna
;
Zhu, Xinrong
- In:
Marketing science
42
(
2023
)
1
,
pp. 32-36
Persistent link: https://www.econbiz.de/10014317001
Saved in:
4
Firms' ethics, consumer boycotts, and signalling
Glazer, Amihai
(
contributor
);
Kanniainen, Vesa
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003700738
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