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European journal of marketing : EJM
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Attitudinal and behavioral resistance : a marketing perspective
Tinson, Julie
;
Close, Angeline
;
Zayer, Linda Tuncay
; …
- In:
Journal of consumer behaviour : an international …
12
(
2013
)
6
,
pp. 436-448
Persistent link: https://www.econbiz.de/10010230136
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2
Resistance to ritual practice : exploring perceptions of others
Nuttall, Peter
;
Tinson, Julie
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1725-1735
Persistent link: https://www.econbiz.de/10009539444
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