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~type_genre:"Textbook"
~type_genre:"Book section"
~subject:"Loyalty program"
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Loyalitätsprogramme im digitalen Wandel : eine empirische Analyse zu Mobile Loyalty Apps aus Konsumentensicht
Chhen, Jessica
-
2020
Persistent link: https://www.econbiz.de/10012119120
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Points for fitnsess : how smart wearable technology transforms loyalty progams
Tuzovic, Sven
;
Mathews, Shane
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2017
Persistent link: https://www.econbiz.de/10011702377
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