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subject:"Englisch (Sprache)"
~isPartOf:"Challenges in an age of dis-engagement"
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In Arabic, English, or a mix? Egyptian consumers' response to language choice in product advertisements, and the role of language attitudes
Hooft, Andreu van
;
Meurs, Frank van
;
Spierts, Danique
- In:
Challenges in an age of dis-engagement
,
(pp. 139-153)
.
2017
Persistent link: https://www.econbiz.de/10011688970
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