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subject:"Markenimage"
~isPartOf:"International marketing review"
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Fetscherin, Marc
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Ribamar Siqueira, Jose <Jr.>
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International marketing review
Journal of business research : JBR
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Journal of retailing and consumer services
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International journal of hospitality management
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Asia Pacific journal of marketing and logistics
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Journal of marketing research : JMR
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International review on public and non-profit marketing
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How previous positive experiences with store brands affect purchase intention in emerging countries : a comparison between Brazil and Colombia
Diallo, Mbaye Fall
;
Ribamar Siqueira, Jose <Jr.>
- In:
International marketing review
34
(
2017
)
4
,
pp. 536-558
Persistent link: https://www.econbiz.de/10011760569
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The effects of the country of brand and the country of manufacturing of automobiles : an experimental study of consumers' brand personality perceptions
Fetscherin, Marc
;
Toncar, Mark
- In:
International marketing review
27
(
2010
)
2
,
pp. 164-178
Persistent link: https://www.econbiz.de/10003988015
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