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type_genre:"Article in journal"
~subject:"Theorie"
~subject:"Dienstleistungsqualität"
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Dienstleistungsqualität
Bank marketing
248
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55
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55
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Die Bank
4
Journal of financial services marketing : JFSM
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1
Banking and information technology : BIT ; a strategic report for top management
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1
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Geld, Banken und Versicherungen : Beiträge zum ... Symposium Geld, Banken und Versicherungen
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1
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1
From traditional banking to technology-enabled banking services in India : a study of bank customers' perceptive
Ali, Liaqat
;
Kaur, Simran Jit
- In:
Journal for global business advancement : JGBA
15
(
2022
)
4
,
pp. 447-468
Persistent link: https://www.econbiz.de/10014309015
Saved in:
2
A comparative study of customer service level based on service marketing mix (7Ps) in selected public and private sector banks in Bhopal, MP, India, by using mystery shopping as a...
Kumar, Satyendra
;
Almoula, Trupti Samir
- In:
International journal of financial services management …
10
(
2020
)
3
,
pp. 239-267
Persistent link: https://www.econbiz.de/10012510366
Saved in:
3
Marketing bank services to youth in China
Chan, Kara
;
Tsang, Lennon
;
Chen, Jie
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
3
,
pp. 278-289
Persistent link: https://www.econbiz.de/10011786185
Saved in:
4
An evaluation of an integrated perspective of perceived service quality for retail banking services in India
Mittal, Sanjiv
;
Gera, Rajat
;
Batra, Dharminder Kumar
- In:
The international journal of bank marketing : IJBM
33
(
2015
)
3
,
pp. 330-350
Persistent link: https://www.econbiz.de/10011383612
Saved in:
5
The role of interaction quality and switching costs in premium banking services
Laksamana, Patria
;
Wong, David
;
Kingshott, Russel P. J.
; …
- In:
Marketing intelligence & planning
31
(
2013
)
3
,
pp. 229-249
Persistent link: https://www.econbiz.de/10009760664
Saved in:
6
Personalmanagement als Instrument zur Markenbildung im Privatkundengeschäft von Kreditinstituten : eine kausalanalytische Betrachtung
Schmeichel, Christian
- In:
Zeitschrift für Personalforschung : ZfP
19
(
2005
)
4
,
pp. 356-360
Persistent link: https://www.econbiz.de/10010423189
Saved in:
7
A model of customer loyalty and corporate social responsibility
Mandhachitara, Rujirutana
;
Poolthong, Yaowalak
- In:
The journal of services marketing
25
(
2011
)
2
,
pp. 122-133
Persistent link: https://www.econbiz.de/10009230979
Saved in:
8
Evolutionary changes in service attribute importance in a crisis scenario : the Uruguayan financial crisis
Kim, Moshe
;
Lado, Nora
;
Torres, Anna
- In:
Journal of service research : JSR
11
(
2008/09
)
4
,
pp. 429-440
Persistent link: https://www.econbiz.de/10003853632
Saved in:
9
How public-issue-promoted and revenue-related types of social marketing influence customer-perceived value in Taiwan's banking industry
Chang, Hong-sheng
;
Chen, Tser-yieth
;
Tseng, Chien-ming
- In:
Journal of international consumer marketing
21
(
2009
)
1
,
pp. 35-49
Persistent link: https://www.econbiz.de/10003890675
Saved in:
10
CRM in Indian banking sector : exploring the critical success factors
Patwardhan, Manoj
;
Srivastava, Pankaj
;
Kumar, Kirti
; …
- In:
International journal of business and emerging markets …
1
(
2008/09
)
3
,
pp. 282-295
Persistent link: https://www.econbiz.de/10003833868
Saved in:
11
Relationship banking marketing and its implications on Piraeus Bank
Preda, Oana
;
Avram, Emanuela
;
Furdui, Iulia
- In:
Romanian economic and business review
4
(
2009
)
2
,
pp. 95-100
Persistent link: https://www.econbiz.de/10009012522
Saved in:
12
Price satisfaction and personnel efficiency as antecedents of overall satisfaction from consumer credit products and positive word of mouth
Lymperopoulos, Constantine
;
Chaniotakis, Ioannis E.
- In:
Journal of financial services marketing : JFSM
13
(
2008/09
)
1
,
pp. 63-71
Persistent link: https://www.econbiz.de/10003806434
Saved in:
13
Vertriebsoptimierung durch adaptive und kollaborative Beratungsprozesse
Volk, Ludwig
- In:
Banking and information technology : BIT ; a strategic …
9
(
2008
)
2
,
pp. 20-25
Persistent link: https://www.econbiz.de/10003731713
Saved in:
14
TÜV-Zertifizierung zur Kundenzufriedenheit und Servicequalität : Unique Selling Proposition (USP) durch Serviceleistungen
Lang, Heide-Marie
- In:
Finanzierung, Leasing, Factoring : FLF
55
(
2008
)
1
,
pp. 37-40
Persistent link: https://www.econbiz.de/10003600821
Saved in:
15
How similar are frontline bank employees' perceptions of service quality to their customers? : a study of female customers and employees in Turkey
Yavas, Ugur
- In:
Journal of financial services marketing : JFSM
12
(
2007/08
)
1
,
pp. 30-38
Persistent link: https://www.econbiz.de/10003701666
Saved in:
16
Conceptualising online banking service value
Heinonen, Kristina
- In:
Journal of financial services marketing : JFSM
12
(
2007/08
)
1
,
pp. 39-52
Persistent link: https://www.econbiz.de/10003701671
Saved in:
17
Produkt- und zielgruppenspezifische Ertragspotentialrechnungen : Konzeptionen und Implikationen für das Marketing im Girogeschäft von Banken
Barth, Wolfgang
;
Trede, Mark
- In:
Bank-Archiv : Zeitschrift für das gesamte Bank- und …
50
(
2002
)
2
,
pp. 97-105
Persistent link: https://www.econbiz.de/10001651239
Saved in:
18
Profitables Geschäft durch Zielgruppenmanagement
Schmoll, Anton
- In:
Die Bank
(
2000
)
11
,
pp. 760-767
Persistent link: https://www.econbiz.de/10001566084
Saved in:
19
Risikoadjustiertes Marketing: Marktchancen im Kreditgeschäft
Sarkis, Ziad
;
Leben, Rainer
;
Sevet, Jean-Charles
- In:
Die Bank
(
1998
)
11
,
pp. 662-665
Persistent link: https://www.econbiz.de/10001396231
Saved in:
20
Die Direktbankinnovation
Neuberger, Doris
- In:
Kredit und Kapital
31
(
1998
)
3
,
pp. 343-369
Persistent link: https://www.econbiz.de/10001251554
Saved in:
21
Measuring intervention effects on multiple time series subjected to linear restrictions : a banking example
Guerrero, Víctor M.
- In:
Journal of business & economic statistics : JBES ; a …
16
(
1998
)
4
,
pp. 489-497
Persistent link: https://www.econbiz.de/10001251796
Saved in:
22
Wettbewerbsfaktor interne Servicequalität
Kövesi-Grafinger, Elisabeth
- In:
Die Bank
(
1998
),
pp. 132-136
Persistent link: https://www.econbiz.de/10001236009
Saved in:
23
Database marketing in der Kreditwirtschaft
Seitz, Jürgen
- In:
Die Bank
(
1997
),
pp. 94-100
Persistent link: https://www.econbiz.de/10001213930
Saved in:
24
A theory of the distribution of underpriced initial public offers by investment banks
Fulghieri, Paolo
- In:
Journal of economics & management strategy : JEMS
2
(
1993
)
4
,
pp. 509-530
Persistent link: https://www.econbiz.de/10001169426
Saved in:
25
The welfare effects of economic liberalization under financial market segmentation : with special reference to Taiwan
Shea, Jia-dong
- In:
Jingji-lunwen
20
(
1992
)
2
,
pp. 697-716
Persistent link: https://www.econbiz.de/10001136547
Saved in:
26
An investigation of advertising rivalry in the Australian banking industry
Metwally, Mokhtar Mohammed
- In:
Metroeconomica : international review of economics
43
(
1992
)
3
,
pp. 379-396
Persistent link: https://www.econbiz.de/10001138099
Saved in:
27
A bankmarketingről
Zádori, János
- In:
Bankszemle : a bankok és a pénzintézetek szakfolyóirata
35
(
1991
)
3
,
pp. 19-29
Persistent link: https://www.econbiz.de/10001112891
Saved in:
28
Institutional markets, financial marketing, and financial innovation
Ross, Stephen A.
- In:
The journal of finance : the journal of the American …
44
(
1989
)
3
,
pp. 541-556
Persistent link: https://www.econbiz.de/10001072892
Saved in:
29
The bank-customer relationship
Devinney, Timothy Michael
- In:
Geld, Banken und Versicherungen : Beiträge zum ... …
4
(
1988
)
2
,
pp. 801-812
Persistent link: https://www.econbiz.de/10001062380
Saved in:
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