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isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
~subject:"Online-Marketing"
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Online-Marketing
Beziehungsmarketing
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Dawar, Niraj
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Freeman, Karen
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Spenner, Patrick
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Harvard-Business-Manager : das Wissen der Besten
Journal of business research : JBR
65
Journal of retailing and consumer services
53
International journal of internet marketing and advertising : IJIMA
38
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
29
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
27
International journal of electronic marketing and retailing : IJEMR
23
The journal of product & brand management
23
Industrial marketing management : the international journal for industrial and high-tech firms
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Marketing intelligence & planning
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Journal of internet commerce
16
Journal of promotion management : innovations in planning and applied research
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Business horizons
13
Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of strategic marketing
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Journal of the Academy of Marketing Science
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Asia Pacific journal of marketing and logistics
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
12
International journal of e-business research : an official publication of the Information Resources Management Association
12
Journal of marketing communications
12
SpringerLink / Bücher
12
The journal of brand management : an international journal
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The service industries journal
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International journal of business information systems : IJBIS
10
Technological forecasting & social change : an international journal
10
Cogent business & management
9
Customer engagement : contemporary issues and challenges
9
International journal of hospitality management
9
International journal of technology marketing : IJTMkt
9
Journal of marketing management : MM
9
Journal of marketing
8
Electronic commerce research
7
International journal of electronic commerce : IJEC
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
International journal of retail & distribution management
7
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
7
Journal of electronic commerce research : JECR
7
Journal of global marketing
7
Tourism management : research, policies, practice
7
International journal of electronic customer relationship management : IJECRM
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Marketing im Zeitalter von Alexa
Dawar, Niraj
- In:
Harvard-Business-Manager : das Wissen der Besten
40
(
2018
)
8
,
pp. 28-37
Persistent link: https://www.econbiz.de/10011950189
Saved in:
2
Machen Sie es den Kunden leicht
Spenner, Patrick
;
Freeman, Karen
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
12
,
pp. 70-79
Persistent link: https://www.econbiz.de/10009664695
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