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~subject:"Takeover"
~subject:"Brand management"
~person:"Cannatelli, Benedetto"
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The effect of brand management and product quality on firm performance : the Italian craft brewing sector
Cannatelli, Benedetto
;
Pedrini, Matteo
;
Grumo, Marco
- In:
Journal of food products marketing
23
(
2017
)
3
,
pp. 303-325
Persistent link: https://www.econbiz.de/10011708223
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