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person:"Boenigk, Silke"
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Acquiring potential blood donors in large cities : a preference-based donor segmentation study
Boenigk, Silke
;
Leipnitz, Sigrun
- In:
Journal of nonprofit & public sector marketing
28
(
2016
)
4
,
pp. 364-393
Persistent link: https://www.econbiz.de/10011627734
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