//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing research : JMR"
~person:"Drèze, Xavier"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Bonusprogramm"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Cognition
1
Consumer behaviour
1
Kognition
1
Konsumentenverhalten
1
Kundenbindungsprogramm
1
Learning process
1
Lernprozess
1
Loyalty program
1
Relationship marketing
1
USA
1
United States
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Drèze, Xavier
Bradlow, Eric T.
2
Danaher, Peter J.
1
Danaher, Tracey S.
1
Fader, Peter
1
Haisley, Emily
1
Huang, Szu-chi
1
Loewenstein, George F.
1
Musalem, Andrés
1
Nunes, Joseph C.
1
Raju, Jagmohan Singh
1
Ranasinghe, Kulan
1
Smith, Michael S.
1
Stourm, Valeria
1
Zhang, Ying
1
more ...
less ...
Published in...
All
Journal of marketing research : JMR
Harvard business review on retailing and merchandising
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Marketing - wie Sie Kunden gewinnen und halten
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Recurring goals and learning : the impact of successful reward attainment on purchase behavior
Drèze, Xavier
;
Nunes, Joseph C.
- In:
Journal of marketing research : JMR
48
(
2011
)
2
,
pp. 268-281
Persistent link: https://www.econbiz.de/10008988450
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->