//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Markenimage"
~person:"Schnebelen, Stefanie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand behavior"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Brand
2
Brand image
2
Brand management
2
Markenartikel
2
Markenführung
2
Satisfaction
2
Zufriedenheit
2
brand behavior
2
brand happiness
2
brand management
2
Consumer behaviour
1
Konsumentenverhalten
1
appraisal framework
1
brand goals
1
effectiveness
1
scale development
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Schnebelen, Stefanie
Tomczak, Torsten
7
Esch, Franz-Rudolf
6
Bruhn, Manfred
3
Fischer, Alexander
2
Herrmann, Andreas
2
Jackson, Ulrike
2
Kernstock, Joachim
2
Strödter, Kristina
2
Wentzel, Daniel
2
Wolf, Antje
2
Afshardoost, Mona
1
Batt, Verena
1
Baumgarth, Carsten
1
Biedenbach, Galina
1
Biedenbach, Thomas
1
Bookman, Sonia
1
Bosslet, Ronja
1
Bowden, Jana
1
Eshaghi, Mohammad Sadegh
1
Fritsch, Martha
1
Goller, Markus
1
Hesse, Andreas
1
Holzer, Matthias
1
Huang, Ching-Ying
1
Hultén, Peter
1
Häusler, Mariella
1
Jedecke, Michaela
1
Kalka, Regine
1
Khanyapuss Punjaisri
1
Knorpel, Maya
1
Kremmel, Dietmar
1
Kuppelwieser, Volker
1
Lai, Chia-Hsien
1
Leijerholt, Ulrika
1
Martens, Cheryl
1
Mönch, Bernward
1
Schmidt, Holger J.
1
Schmidt, Katharina Juliane
1
Schmidt, Marco
1
more ...
less ...
Published in...
All
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Psychology & marketing
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
An appraisal framework of the determinants and consequences of brand happiness
Schnebelen, Stefanie
;
Bruhn, Manfred
- In:
Psychology & marketing
35
(
2018
)
2
,
pp. 101-119
Persistent link: https://www.econbiz.de/10011970161
Saved in:
2
Brand happiness : the searching and finding of the "holy grail" of marketing
Bruhn, Manfred
;
Schnebelen, Stefanie
- In:
Die Unternehmung : Swiss journal of business research …
71
(
2017
)
4
,
pp. 464-490
Persistent link: https://www.econbiz.de/10011777144
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->