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~isPartOf:"International journal of business excellence"
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Beziehungsmarketing
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Markenartikel
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brand loyalty
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International journal of business excellence
Journal of business research : JBR
41
Journal of retailing and consumer services
34
The journal of product & brand management
34
The journal of brand management : an international journal
28
International journal of hospitality management
18
Asia Pacific journal of marketing and logistics
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European journal of marketing : EJM
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SpringerLink / Bücher
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Psychology & marketing
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International journal of internet marketing and advertising : IJIMA
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Marketing letters : a journal of research in marketing
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Global business review
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The service industries journal
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Australasian marketing journal
8
Cogent business & management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
8
The IUP journal of brand management : IJBRM
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Customer engagement : contemporary issues and challenges
7
Journal of fashion marketing and management
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Journal of hospitality marketing & management
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing Science
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Research
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Cogent Business & Management
6
International journal of contemporary hospitality management
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Journal of marketing analytics : JMA
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of promotion management : innovations in planning and applied research
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MPRA Paper
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Innovatives Markenmanagement
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International journal of retail and distribution management
5
Journal of Business Research
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Journal of consumer behaviour : an international research review
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Journal of marketing theory and practice
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Journal of travel and tourism marketing
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Marketing Letters
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ECONIS (ZBW)
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Connecting the dots between CSR and brand loyalty : the mediating role of brand experience and brand trust
Khan, Imran
;
Fatma, Mobin
- In:
International journal of business excellence
17
(
2019
)
4
,
pp. 439-455
Persistent link: https://www.econbiz.de/10012052315
Saved in:
2
Ethical dimension of customer-based brand equity
Datta, Biplab
;
Mukherjee, Srabanti
- In:
International journal of business excellence
13
(
2017
)
1
,
pp. 91-111
Persistent link: https://www.econbiz.de/10011840426
Saved in:
3
The roles of perceived quality, trust, and satisfaction in predicting brand loyalty : the empirical research on automobile brands in Jordan market
Al-Hawary, Sulieman Ibraheem Shelash
- In:
International journal of business excellence
6
(
2013
)
6
,
pp. 656-686
Persistent link: https://www.econbiz.de/10010234738
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