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~subject:"B-to-B-Marketing"
~person:"Singh, Jaywant"
~person:"Juntunen, Jouni"
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B-to-B-Marketing
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Singh, Jaywant
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Sarkar, Soumya
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Industrial marketing management : the international journal for industrial and high-tech firms
1
The journal of brand management : an international journal
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Corporate brand expressions in business-to-business companies' websites : evidence from Brazil and India
Simões, Cláudia
;
Singh, Jaywant
;
Perin, Marcelo Gattermann
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 59-68
Persistent link: https://www.econbiz.de/10011422737
Saved in:
2
Corporate brand equity and loyalty in B2B markets : a study among logistics service purchasers
Juntunen, Mari
;
Juntunen, Jouni
;
Juga, Jari
- In:
The journal of brand management : an international journal
18
(
2010/11
)
4/5
,
pp. 300-311
Persistent link: https://www.econbiz.de/10008905664
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