//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Deutschland"
~person:"Baumgartner, Jana"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand portfolio"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Book publishing
1
Brand architecture
1
Brand image
1
Brand management
1
Buchverlag
1
Computerized method
1
Computerunterstützung
1
Germany
1
Markenarchitektur
1
Markenführung
1
Markenimage
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Baumgartner, Jana
Baumgarth, Carsten
3
Burmann, Christoph
2
Hesse, Gero
2
Kanitz, Christopher
2
Kohtes, Robert
2
Mattmüller, Roland
2
Meierer, Markus
2
Roj, Manuel
2
Beer, Cornelia
1
Binckebanck, Lars
1
Blombeck, Anna
1
Bode, Christina
1
Brunninge, Olof
1
Cai, Huifen
1
Drees, Norbert
1
Fiedler, Lars
1
Gietl, Jürgen
1
Goutas, Lazaros
1
Hennigs, Nadine
1
Henseler, Jörg
1
Hesse, Andreas
1
Jentschke, Mirjam
1
Kooli, Kaouther
1
Krappe, Alexander
1
Kristal, Samuel
1
Reger-Wagner, Kathrin
1
Sanktjohanser, Josef
1
Schick, Elisabeth
1
Schlippe, Arist von
1
Schmidt, Holger J.
1
Schmidt, Steffen
1
Suppliet, Moritz
1
Swoboda, Bernhard
1
Tang, Xiaoyun
1
Wendler, Caroline
1
Wiedmann, Klaus-Peter
1
Wright, Len Tiu
1
Wuestefeld, Thomas
1
more ...
less ...
Published in...
All
Vermarktungsstrategien für das Buch im multimedialen Raum : eine interdisziplinäre Untersuchung
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Neue Markenpotentiale für Buchverlage : identitätsorientiertes Markenmanagement im digitalen Zeitalter
Baumgartner, Jana
- In:
Vermarktungsstrategien für das Buch im multimedialen …
,
(pp. 15-65)
.
2015
Persistent link: https://www.econbiz.de/10010496198
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->