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~person:"Wang, Ying"
~subject:"Konsumentenverhalten"
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Search: subject_exact:"Brand relationship"
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Konsumentenverhalten
Brand image
2
Brand loyalty
2
Markenimage
2
Markentreue
2
Beziehungsmarketing
1
Brand management
1
Confidence
1
Consumer behaviour
1
Customer integration
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Customer satisfaction
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Customer value
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Dienstleistungsqualität
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Gastgewerbe
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Hospitality industry
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Hotel industry
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Hotellerie
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Kundenintegration
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Kundenwert
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Kundenzufriedenheit
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Markenführung
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Relationship marketing
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Service quality
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Tourism
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Tourism industry
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Tourism marketing
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Tourismus
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Tourismusmarketing
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Tourismuswirtschaft
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Vertrauen
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brand loyalty
1
brand management
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customer engagement
1
customer interaction
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hospitality
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tourism
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Wang, Ying
Dawes, John
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Han, Heesup
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Silberhorn, Nadja
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Sohail, M. Sadiq
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Berndt, Ernst R.
4
Fatma, Mobin
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Fetscherin, Marc
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Kim, Jinkyung Jenny
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Leckie, Civilai
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Rather, Raouf Ahmad
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Rubio Benito, Natalia
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Huber, Frank
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Islam, Jamid Ul
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Ismail, Ahmed Rageh
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Khamitov, Mansur
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Kunkel, Thilo
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Meyer-Waarden, Lars
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Ozuem, Wilson
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Perloff, Jeffrey M.
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
1
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The role of customer engagement in building consumer loyalty to tourism brands
So, Kevin Kam Fung
;
King, Ceridwyn
;
Sparks, Beverley A.
; …
- In:
Journal of travel research : a quarterly publication of …
55
(
2016
)
1
,
pp. 64-78
Persistent link: https://www.econbiz.de/10011427743
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