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~type_genre:"Ratgeber"
~type_genre:"Fallstudie"
~subject:"Presseverlag"
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Axel Springer in 2014 : strategic leadership of the digital media transformation
Luther, Jason
;
Burgelman, Robert A.
;
Siegel, Robert E.
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Stanford University / Graduate School of Business
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2014
Persistent link: https://www.econbiz.de/10011446308
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Praxiswissen Anzeigenverkauf : so gelingt die Kommunikation zwischen Verlag, Agentur und Kunde
Szameitat, Thorsten
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2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003901864
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