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~type_genre:"Arbeitspapier"
~subject:"Digitale Plattform"
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Digitale Plattform
B-to-B-Marketing
61
Business-to-business marketing
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Lieferantenmanagement
18
Supplier relationship management
18
Deutschland
15
Germany
15
Theorie
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Theory
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Business-to-Business-Marketing
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Marketing management
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Marketingmanagement
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Advertising
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1994-2009
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Auction
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Auktion
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Interessenpolitik
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Italien
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Italy
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Mediaset
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Kankanhalli, Shreya
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ECONIS (ZBW)
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Fintech failure : examining B2B and B2C solutions for two-sided platform adoption
Kankanhalli, Shreya
;
Anderson, Stephen J.
;
Iacovone, …
-
2024
Persistent link: https://www.econbiz.de/10014505981
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2
Strategic channel selection with online platforms : an empirical analysis of the daily deal industry
Zhang, Lingling
;
Chung, Doug J.
-
2016
Persistent link: https://www.econbiz.de/10011644758
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3
Two-sided B2B platforms
Jullien, Bruno
-
2010
Persistent link: https://www.econbiz.de/10009378831
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4
Portfolios of exchange relationships : an empirical investigation of an online marketplace for IT services
Radkevitch, Uladzimir
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003484867
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