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~type_genre:"Arbeitspapier"
~subject:"Preismanagement"
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Search: subject_exact:"Business-to-business marketing"
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Preismanagement
B-to-B-Marketing
61
Business-to-business marketing
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Lieferantenmanagement
18
Supplier relationship management
18
Deutschland
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Germany
15
Theorie
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Relationship marketing
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Marketing management
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Marketingmanagement
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1994-2009
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Auction
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Auktion
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Fernsehsender
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Head of government
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Interessenpolitik
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Italien
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Italy
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Arbeitspapier
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
1
Diskussionsbeiträge der Mercator School of Management der Universität Duisburg-Essen, Campus Duisburg
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Faculty & research / Insead : working paper series
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ECONIS (ZBW)
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Role of reference price on price and quantity : insights from B2B markets
Bruno, Hernan A.
;
Che, Hai
;
Dutta, Shantanu
-
2012
Persistent link: https://www.econbiz.de/10009619059
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2
Pricing-Prozesse für Komponentenhersteller im Maschinen- und Anlagenbau
Riekhof, Hans-Christian
;
Wacker, Philipp
-
2012
Persistent link: https://www.econbiz.de/10009530860
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3
Ein Entscheidungsunterstützungssystem zur Preisfindung hybrider Produkte
Schmitz, Gertrud
;
Krieger, John
;
Modlich, Stephanie
-
2010
Persistent link: https://www.econbiz.de/10008662985
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4
Preispolitik als strategische Kompetenz auf B-t-B-Märkten : eine theoretische und empirische Analyse
Kossmann, Jochen
-
2006
Persistent link: https://www.econbiz.de/10003474693
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