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isPartOf:"Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing"
~subject:"Public relations"
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Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
Kommunikation und Krise : wie Entscheider die Wirklichkeit definieren
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Möglichkeiten und Grenzen der Kommunikation eines Industrieverbandes im Web 2.0
Pörner, Ronald
;
Schneider, Susanne
- In:
Business-to-Business-Kommunikation : neue Entwicklungen …
,
(pp. 239-255)
.
2012
Persistent link: https://www.econbiz.de/10009665601
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