//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Theory"
~subject:"Internationales Marketing"
~type_genre:"Handbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Business-to-consumer marketing"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Theory
Internationales Marketing
Consumer goods marketing
6
Konsumgütermarketing
6
Deutschland
3
Germany
3
Theorie
3
Beziehungsmarketing
2
Brand management
2
Dienstleistungsmarketing
2
Markenführung
2
Marketing
2
Relationship marketing
2
Services marketing
2
Agrarpreis
1
Agrarökonomik
1
Agricultural economics
1
Agricultural price
1
B-to-B-Marketing
1
Bank marketing
1
Bankmarketing
1
Betriebliche Wertschöpfung
1
Branche
1
Business-to-business marketing
1
Category Management
1
Category management
1
City marketing
1
Communication media
1
Computer-aided logistics
1
Consumer behaviour
1
Creative industries
1
Cultural sector
1
Customer acquisition
1
Customer integration
1
Customer retention
1
Design
1
Designation of origin
1
Dienstleistung
1
ECR <Management>
1
Economic sector
1
Efficient Consumer Response
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Handbook
Hochschulschrift
85
Thesis
80
Bibliografie enthalten
37
Bibliography included
37
Aufsatz im Buch
28
Book section
28
Article in journal
25
Aufsatz in Zeitschrift
25
Graue Literatur
23
Non-commercial literature
23
Arbeitspapier
11
Working Paper
11
Collection of articles of several authors
9
Sammelwerk
9
Aufsatzsammlung
7
Case study
4
Fallstudie
4
Handbuch
3
Bibliografie
1
Festschrift
1
Forschungsbericht
1
more ...
less ...
Language
All
German
2
English
1
Author
All
Ahlert, Dieter
1
Borchert, Stefan
1
Bruin, Fred
1
Gardner, Bruce L.
1
Rausser, Gordon C.
1
Tscheulin, Dieter K.
1
Published in...
All
Handbooks in economics
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Branchenspezifisches Marketing : Grundlagen, Besonderheiten, Gemeinsamkeiten
Tscheulin, Dieter K.
(
ed.
)
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001541833
Saved in:
2
Marketing, distribution and consumers
Gardner, Bruce L.
(
contributor
); …
-
2001
-
1. ed.
Persistent link: https://www.econbiz.de/10001573562
Saved in:
3
Prozessmanagement im vertikalen Marketing : efficient consumer response (ECR) in Konsumgüternetzen
Ahlert, Dieter
(
contributor
);
Borchert, Stefan
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001496486
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->