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type_genre:"Arbeitspapier"
~type_genre:"Conference paper"
~isPartOf:"Working paper / Department of Commerce, College of Business, Massey University"
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Search: subject_exact:"CRM (Customer Relationship Management)"
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Beziehungsmarketing
12
Relationship marketing
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Supplier relationship management
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Murphy, Brian B.
7
Maguiness, Paul
5
Pescott, Chris
5
Shergill, Gurvinder S.
3
Wislang, Soren
2
Eagle, Lynne C.
1
Kingshott, Russel P. J.
1
Kitchen, Philip J.
1
Lindgreen, Adam
1
Ling Ling Zhang
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Ma, Jingwu
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Pickering, Paul
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Ranka, Manish
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1
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Working paper / Department of Commerce, College of Business, Massey University
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
33
Faculty & research / Insead : working paper series
31
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
29
Meddelanden från Svenska Handelshögskolan
13
Arbeitsberichte des Lehrstuhls für Allgemeine und Industrielle Betriebswirtschaftslehre der Technischen Universität München
12
ERIM report series research in management
12
Working paper / National Bureau of Economic Research, Inc.
12
Industrial marketing management : the international journal for industrial and high-tech firms
10
Working paper
9
Working paper series
9
Working papers / Harvard Business School, Division of Research
9
Working papers / Institut für Wirtschaftsinformatik der Universität Bern
9
Arbeitsberichte der Hochschule für Wirtschaft FHNW
8
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
8
The international review of retail, distribution and consumer research
8
Working paper / International University in Germany, School of Business Administration
8
Arbeitsbericht ... des Competence Center E-Business Basel
7
CESifo working papers
7
Discussion paper / Tinbergen Institute
7
Freiberger Arbeitspapiere
7
Journal of business research : JBR
7
Working paper series : WPS
7
Betriebswirtschaftliche Diskussionsbeiträge
6
Cahier de recherche / Faculté des Sciences Economiques et Sociales, Hautes Etudes Commerciales, Université de Genève
6
Cowles Foundation discussion paper
6
Research memorandum / METEOR
6
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
6
Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
5
Bank- und Finanzwirtschaftliche Forschung: Diskussionsbeiträge des Lehrstuhls für Betriebswirtschaftslehre, insbesondere Finanzwirtschaft, Universität Bamberg
5
CEB working paper / Université Libre de Bruxelles, Solvay Brussels School of Economics and Management, Centre Emile Bernheim
5
Discussion paper / Centre for Economic Policy Research
5
Freiburger betriebswirtschaftliche Diskussionsbeiträge
5
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
5
Research paper series / Stanford Graduate School of Business
5
Schriften zum Produktionsmanagement
5
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
5
Tuck School of Business working paper / Tuck School of Business at Dartmouth
5
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
4
Business horizons
4
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1
An evaluation of stakeholder relationship marketing in India
Murphy, Brian B.
;
Ranka, Manish
-
2006
Persistent link: https://www.econbiz.de/10003582803
Saved in:
2
Updating a Stakeholderism framework for measuring relationship marketing
Murphy, Brian B.
;
Pescott, Chris
;
Maguiness, Paul
-
2005
Persistent link: https://www.econbiz.de/10003142513
Saved in:
3
Augmenting strategic marketing planning with a Stakeholder perspective
Murphy, Brian B.
;
Ling Ling Zhang
;
Sima, Herbert
; …
-
2005
Persistent link: https://www.econbiz.de/10003142612
Saved in:
4
An Evaluation of stakeholder relationship marketing in China
Murphy, Brian B.
;
Wang, Rongmei
-
2005
Persistent link: https://www.econbiz.de/10003048360
Saved in:
5
Market orientation, marketing innovation as performance drivers : extending the paradigm
Shergill, Gurvinder S.
;
Nargunkar, Rejendra
-
2005
Persistent link: https://www.econbiz.de/10003048629
Saved in:
6
Is trust a substitute or complement for safeguards? : Evidence from Germany
Schumacher, Christoph
-
2004
Persistent link: https://www.econbiz.de/10002084474
Saved in:
7
Stakeholder perceptions presage holistic stakeholder relationship marketing performance
Murphy, Brian B.
;
Maguiness, Paul
;
Pescott, Chris
; …
-
2004
Persistent link: https://www.econbiz.de/10002084507
Saved in:
8
Measuring holistic marketing performance in a stakeholder relationship marketing model
Murphy, Brian B.
;
Maguiness, Paul
;
Pescott, Chris
; …
-
2004
Persistent link: https://www.econbiz.de/10002257052
Saved in:
9
VSE international through social exchange relationship building
Pickering, Paul
;
Kingshott, Russel P. J.
-
2004
Persistent link: https://www.econbiz.de/10002603072
Saved in:
10
Augmenting relationship marketing with a stakeholder and triple bottom line orientation in a stakeholder business model to enhance business profitability
Murphy, Brian B.
;
Maguiness, Paul
;
Pescott, Chris
; …
-
2003
Persistent link: https://www.econbiz.de/10001911939
Saved in:
11
Customer relationship management programmes and their impact on the financial performance of businesses : a proposed model
Lindgreen, Adam
;
Shergill, Gurvinder S.
-
2003
Persistent link: https://www.econbiz.de/10001766719
Saved in:
12
Implications of globalization on customer relationship management
Kitchen, Philip J.
;
Shergill, Gurvinder S.
;
Eagle, Lynne C.
-
2000
Persistent link: https://www.econbiz.de/10001530930
Saved in:
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