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isPartOf:"Journal of business research : JBR"
~subject:"Sportmarketing"
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Sportmarketing
Gambling
34
Glücksspiel
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Consumer behaviour
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USA
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United States
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Beziehungsmarketing
5
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Alcohol consumption
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Customer retention
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Customer satisfaction
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Dienstleistungsqualität
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Motivation
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Problem gambling
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Professional sports
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1995-2010
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Chapman, Michael
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Jones, Paul
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Journal of business research : JBR
Sport management review
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
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European Sport management quarterly : ESMQ
3
International journal of sports marketing & sponsorship
3
Journal of sports economics
3
Edward Elgar E-Book Archive
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International journal of sport finance
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New horizons in the economics of sport
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Advances in sports economics
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Eastern economic journal : EEJ
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Elgaronline
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Estudios de economía aplicada : revista promovida por Asepelt, Asociación de Economía Aplicada
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European research studies
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International journal of economic sciences : IJoES
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International journal of forecasting
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Journal of public policy & marketing
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Journal of sport management : the official journal of the North American Society of Sport Management
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New horizons in the economics of sport series
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New horizons in the economics of sports
1
New horizons in the eocnomics of sport
1
SERIEs : Journal of the Spanish Economic Association
1
Sport und Sportgroßveranstaltungen in Europa - zwischen Zentralstaat und Regionen
1
The 18th IASL Congress Conference Proceedings, 2012
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Working papers / Department of Economics, West Virginia University
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Game changing innovation or bad beat? : how sports betting can reduce fan engagement
Stadler Blank, Ashley
;
Loveland, Katherine E.
; …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 365-374
Persistent link: https://www.econbiz.de/10012643785
Saved in:
2
Innovative sports-embedded gambling promotion : a study of spectators' enjoyment and gambling intention during XFL games
Xu, Zimu
;
Gonzalez-Serrano, Maria H.
;
Porreca, Rocco
; …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 206-216
Persistent link: https://www.econbiz.de/10012545054
Saved in:
3
Broadening an understanding of problem gambling : the lifestyle consumption community of sports betting
Gordon, Ross
;
Gurrieri, Lauren
;
Chapman, Michael
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2164-2172
Persistent link: https://www.econbiz.de/10011373097
Saved in:
4
Sports bettors' responses to sports-embedded gambling promotions : implications for compulsive consumption
Hing, Nerilee
;
Lamont, Matthew
;
Vitartas, Peter
;
Fink, Elian
- In:
Journal of business research : JBR
68
(
2015
)
10
,
pp. 2057-2066
Persistent link: https://www.econbiz.de/10011373169
Saved in:
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