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~isPartOf:"Journal of retailing and consumer services"
~subject:"Marketing management"
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Journal of retailing and consumer services
International review on public and non-profit marketing
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Journal of business ethics : JOBE
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Journal of marketing communications
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Journal of nonprofit & public sector marketing
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Journal of the Academy of Marketing Science
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AIUB business and economics working paper series
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Analele Universităţii Dunărea de Jos Galaţi / 1
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Analele ştiinţifice ale Univerşităţii Alexandru Ioan Cuza din Iaşi / Ştiinţe economice
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Asia Pacific journal of marketing and logistics
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Sport event vs. art event? : the effect of CSR-linked sponsorship event type on product purchase
Park, Sangchul
;
Ahn, Sungsook
;
Kim, Sanghoon
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014462364
Saved in:
2
The quest for consumer engagement via cause-related marketing : a mixed method study in an emerging economy
Akansha Singh
;
Pathak, Govind Swaroop
- In:
Journal of retailing and consumer services
55
(
2020
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012269059
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