Peñarroya-Farell, Montserrat; Miralles, Francesc - In: Journal of Open Innovation: Technology, Market, and … 7 (2021) 1, pp. 1-28
In today's competitive environment, firms face strong challenges. We live in a volatile, uncertain, complex and ambiguous (VUCA) environment where open innovation is a strategic choice and, on top of that, the COVID-19 pandemic has emphasized most of these disrupting forces. Incumbent companies...