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2008-2009
Customer recovery
34
Kundenrückgewinnung
34
Beziehungsmarketing
9
Kundenbindung
9
Deutschland
8
Germany
8
Kundenmanagement
8
Relationship marketing
8
Consumer behaviour
5
Data Mining
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Data mining
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Konsumentenverhalten
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Beschwerdemanagement
4
Complaint management
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Customer retention
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Kundendaten
4
churn management
4
Churn Management
3
Corporate policy
3
Customer analysis
3
Customer data
3
Customer satisfaction
3
Einzelhandel
3
Kundenanalyse
3
Kundentreue
3
Kundenzufriedenheit
3
Mobile communications
3
Mobilkommunikation
3
Online retailing
3
Online-Handel
3
Retail trade
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Unternehmen
3
Unternehmenspolitik
3
Ausstellungsraum
2
Big Data
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Business-to-Business-Marketing
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Customer Recovery Management
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Customer value
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Direktmarketing
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Erfolgsfaktor
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English
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Prebensen, Nina K.
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Svendsen, Gunnvald B.
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European journal of marketing : EJM
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The effect of brand on churn in the telecommunications sector
Svendsen, Gunnvald B.
;
Prebensen, Nina K.
- In:
European journal of marketing : EJM
47
(
2013
)
8
,
pp. 1177-1189
Persistent link: https://www.econbiz.de/10009786598
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