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~isPartOf:"Event tourism and destinations : case studies and best practice"
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Event tourism and destinations : case studies and best practice
City branding : theory and cases
26
Branding Chinese mega-cities : policies, practices and positioning
16
Journal of business research : JBR
11
Arbeitsmaterialien zur Raumordnung und Raumplanung
10
SpringerLink / Bücher
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The journal of brand management : an international journal
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Strategic place branding methodologies and theory for tourist attraction
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Journal of travel and tourism marketing
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Schriften zu Marketing und Management
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Business Improvement Districts (BID) : Grundlagen - Konzepte - Perspektiven
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DSSW-Schriften
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Europäische Hochschulschriften / 5
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Innovatives Markenmanagement
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Journal of urban economics and management : a quarterly journal of Iran Urban Economics Scientific Association
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Stadtmarketing : Stand und Perspektiven eines kooperativen Stadtmanagements
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Tourism management : research, policies, practice
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Cuadernos de Gestión
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Destination branding : creating the unique destination proposition
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Difu-Beiträge zur Stadtforschung
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International journal of leisure and tourism marketing : IJLTM
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Journal of marketing management : MM
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Springer eBook Collection
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Stadt- und Standortmarketing : Analysen, Erfahrungen, Perspektiven
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Arbeitspapiere des Fachgebietes BWL, Marketing
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Bcsd-Schriftenreihe
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Brands and branding geographies
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European journal of marketing : EJM
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Hamburger Schriften zur Marketingforschung
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Journal of Place Management and Development
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of vacation marketing : an international journal
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Kooperatives Stadtmarketing : Konzepte, Strategien und Instrumente zur Erhöhung der Attraktivität einer Stadt
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Local Economy
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Management und Unternehmenskultur : Schriftenreihe der Europäischen Akademie Bozen
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Marketing theory
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Neue Schriften des Deutschen Städtetages
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Schriften zur Wirtschaftsförderung
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StadtLandMarke : strategische Markenführung als Erfolgsfaktor im Location-Branding
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Dressing for success : Lisbon as European Cultural Capital
DaCosta Holton, Kimberly
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2010
Persistent link: https://www.econbiz.de/10003914422
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Marketing Mardi Gras : commodification, spectacle and the political economy of tourism in New Orleans
Gotham, Kevin Fox
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2010
Persistent link: https://www.econbiz.de/10003914424
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The impact of cultural events on city image : Rotterdam, Cultural Capital of Europe 2001
Richards, Greg
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Wilson, Julie
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2010
Persistent link: https://www.econbiz.de/10003914428
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Re-imaging a post-industrial city : the Leeds St. Valentine's Fair as a civic spectacle
Harcup, Tony
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2010
Persistent link: https://www.econbiz.de/10003914447
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