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subject:"Internet marketing"
~isPartOf:"International journal of sports marketing & sponsorship"
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Internet marketing
Customer integration
4
Kundenintegration
4
Social Web
3
Social web
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Arbeitsgruppe
2
Beziehungsmarketing
2
Consumer behaviour
2
Football
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Fußball
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Konsumentenverhalten
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Online-Marketing
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Professional sports
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Profisport
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Collective efficacy
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Collective intelligence
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Creativity
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Customer engagement
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Dienstleistung
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Dienstleistungssektor
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Employee-customer collaboration
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Employee-employee collaboration
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Fan co-creation
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Fan engagement
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Fan knowledge
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Fitness service
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Delshab, Vahid
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Savari Nikou, Parvaneh
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Wang, Wenche
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International journal of sports marketing & sponsorship
Journal of business research : JBR
29
Journal of retailing and consumer services
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
Customer engagement : contemporary issues and challenges
9
The journal of product & brand management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Marketing intelligence & planning
6
The journal of brand management : an international journal
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of internet marketing and advertising : IJIMA
5
Journal of internet commerce
5
Journal of marketing management : MM
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Information systems research : ISR
4
Journal of fashion marketing and management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of promotion management : innovations in planning and applied research
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of advertising : the review of marketing communications
3
International journal of technology marketing : IJTMkt
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing communications
3
Journal of travel and tourism marketing
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Social Branding : Strategien - Praxisbeispiele - Perspektiven
3
The journal of business & industrial marketing
3
The service industries journal
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Asia Pacific journal of marketing and logistics
2
Business horizons
2
Electronic markets : the international journal on networked business
2
Handbook of research on customer engagement
2
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
2
Interaktive Wertschöpfung durch Dienstleistungen : strategische Ausrichtung von Kundeninteraktionen, Geschäftsmodellen und sozialen Netzwerken
2
International journal of business information systems : IJBIS
2
International journal of electronic business
2
International journal of electronic business : IJEB
2
International journal of electronic commerce : IJEC
2
International journal of hospitality management
2
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Customer engagement on social media : an examination of NFL teams' Instagram posts
Wang, Wenche
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
5
,
pp. 1021-1038
Persistent link: https://www.econbiz.de/10014430864
Saved in:
2
The moderating effect of fan engagement on the relationship between fan knowledge and fan co-creation in social media
Behnam, Mohsen
;
Dickson, Geoff
;
Delshab, Vahid
;
Gerke, Anna
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
4
,
pp. 606-622
Persistent link: https://www.econbiz.de/10014381117
Saved in:
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