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subject:"Internet marketing"
~type_genre:"Article in journal"
~isPartOf:"Journal of media business studies"
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Internet marketing
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brand co-creation
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Journal of media business studies
Journal of business research : JBR
29
Journal of retailing and consumer services
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
10
The journal of product & brand management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
6
Marketing intelligence & planning
6
The journal of brand management : an international journal
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
5
International journal of internet marketing and advertising : IJIMA
5
Journal of internet commerce
5
Journal of marketing management : MM
5
Industrial marketing management : the international journal for industrial and high-tech firms
4
Information systems research : ISR
4
Journal of fashion marketing and management
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of promotion management : innovations in planning and applied research
4
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
3
International journal of advertising : the review of marketing communications
3
International journal of technology marketing : IJTMkt
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Journal of marketing communications
3
Journal of travel and tourism marketing
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
The service industries journal
3
Asia Pacific journal of marketing and logistics
2
Business horizons
2
Electronic markets : the international journal on networked business
2
International journal of business information systems : IJBIS
2
International journal of electronic business
2
International journal of electronic business : IJEB
2
International journal of electronic commerce : IJEC
2
International journal of hospitality management
2
International journal of sports marketing & sponsorship
2
Journal of advertising research
2
Journal of hospitality marketing & management
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of open innovation : technology, market, and complexity
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of service management
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ECONIS (ZBW)
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Not all clicks are equal : detecting engagement with digital content
Zhou, Yayu
;
Calder, Bobby J.
;
Malthouse, Edward C.
; …
- In:
Journal of media business studies
19
(
2022
)
2
,
pp. 90-107
Persistent link: https://www.econbiz.de/10013327902
Saved in:
2
Brand co-creation in multichannel media environments : a narrative approach
Bange, Saara
;
Moisander, Johanna
;
Järventie-Thesleff, Rita
- In:
Journal of media business studies
17
(
2020
)
1
,
pp. 69-86
Persistent link: https://www.econbiz.de/10012256232
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