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~isPartOf:"Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen"
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Innovationen im sektoralen Marketing : Festschrift zum 60. Geburtstag von Fritz Scheuch ; mit 15 Tabellen
ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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Business and society review : a quarterly forum on the role of business in a free society
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Dynamic learning networks : models and cases in action ; [... 10th session of the Advanced International Summer School on "Managing Uncertainty and Competition Through Dynamic Learning Networks" held in July 3rd - 5th, 2008 in Ostuni]
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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Impulse für die Markenforschung und Markenführung
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Innovationsgeschichte : Erträge der 21. Arbeitstagung der Gesellschaft für Sozial- und Wirtschaftsgeschichte, 30. März bis 2. April 2005 in Regensburg
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Wie innovative Marken Märkte gestalten - das Beispiel Nescafé
Nentwich, Andreas
- In:
Innovationen im sektoralen Marketing : Festschrift zum …
,
(pp. 307-322)
.
2005
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