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~isPartOf:"Asia Pacific Journal of Management"
~isPartOf:"Journal of marketing communications"
~subject:"Social commerce"
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Consumer engagement in sharing brand-related information on social commerce : the roles of culture and experience
Gvili, Yaniv
;
Levy, Shalom
- In:
Journal of marketing communications
27
(
2021
)
1
,
pp. 53-68
Persistent link: https://www.econbiz.de/10012424757
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