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~subject:"Germany"
~isPartOf:"Berichte aus dem Lehrstuhl für Betriebswirtschaftslehre, insb. Marketing : Forschungsbericht"
~person:"Albrecht, Patric"
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Hochschulmarketing : Aufgabenfelder und Institutionalisierung im Zeitalter des Medienbruches
Olbrich, Rainer
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Albrecht, Patric
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2009
Persistent link: https://www.econbiz.de/10003885156
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