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~institution:"Münchener Marketing-Symposium <26, 2000, München>"
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Münchener Marketing-Symposium <26, 2000, München>
National Bureau of Economic Research
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Springer Fachmedien Wiesbaden
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Charles A. Dice Center for Research in Financial Economics <Columbus, Ohio>
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Alles Marketing oder was? : Wie Marketing zentrale Unternehmenswerte im 21. Jahrhundert schafft!
2000
Persistent link: https://www.econbiz.de/10001582153
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