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person:"Ranjan, Jayanthi"
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Computer-assisted marketing
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IT-gestütztes Marketing
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Ranjan, Jayanthi
Hippner, Hajo
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Wilde, Klaus D.
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International journal of business excellence
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International journal of networking and virtual organisations : IJNVO
1
International journal of value chain management : IJVCM
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ECONIS (ZBW)
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Sales force automation : research agenda
Ranjan, Jayanthi
;
Puri, Sandeep
- In:
International journal of value chain management : IJVCM
5
(
2011
)
2
,
pp. 141-150
Persistent link: https://www.econbiz.de/10009312084
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2
Analytical customer relationship management in insurance industry using data mining : a case study of Indian insurance company
Bhatnagar, Vishal
;
Ranjan, Jayanthi
;
Singh, Raghuvir
- In:
International journal of networking and virtual …
9
(
2011
)
4
,
pp. 331-366
Persistent link: https://www.econbiz.de/10009409466
Saved in:
3
A framework for analytical CRM : a data mining perspective
Ranjan, Jayanthi
;
Bhatnagar, Vishal
- In:
International journal of business excellence
3
(
2010
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009575538
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