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~person:"Garry, Tony"
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Computerspiel
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Video game
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Betriebliche Wertschöpfung
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Value creation
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2013-2018
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Consumption theory
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Garry, Tony
Castronova, Edward
21
Ward, Michael R.
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Storz, Cornelia
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Journal of consumer behaviour : an international research review
2
The business of gamification : a critical analysis
1
Value construction in the creative economy : negotiating innovation and transformation
1
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ECONIS (ZBW)
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Value transformation : from online community to business benefit
Harwood, Tracy
;
Boomer, Jason
;
Garry, Tony
- In:
Value construction in the creative economy : …
,
(pp. 243-264)
.
2020
Persistent link: https://www.econbiz.de/10012221743
Saved in:
2
Samsung nation : a gamified experience
Harwood, Tracy
;
Garry, Tony
- In:
The business of gamification : a critical analysis
,
(pp. 122-143)
.
2016
Persistent link: https://www.econbiz.de/10011563157
Saved in:
3
Machinima : extending brand reach
Harwood, Tracy
;
Garry, Tony
;
Uwins, Mike
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 378-388
Persistent link: https://www.econbiz.de/10011508879
Saved in:
4
Co-creation and ambiguois ownership within virtual communities : the case of the Machinima community
Harwood, Tracy
;
Garry, Tony
- In:
Journal of consumer behaviour : an international …
13
(
2014
)
2
,
pp. 148-156
Persistent link: https://www.econbiz.de/10010348799
Saved in:
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