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~type_genre:"Collection of articles of several authors"
~type_genre:"Book section"
~person:"Srinivasan, V."
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Srinivasan, V.
Baier, Daniel
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Fundamentals of marketing research ; Vol. 6
3
Legends in marketing
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ECONIS (ZBW)
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Conjoint analysis: the pioneering years
Green, Paul E.
;
Hauser, John R.
;
Rao, Vithala R.
-
2017
Persistent link: https://www.econbiz.de/10011634269
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2
Conjoint analysis in consumer research : issues and outlook
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541532
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3
Conjoint analysis in marketing : new developments with implications for research and practice
Green, Paul E.
;
Srinivasan, V.
-
2007
Persistent link: https://www.econbiz.de/10003541534
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4
Improving predictive power of conjoint analysis by constrained parameter estimation
Srinivasan, V.
;
Jain, Arun K.
;
Malhotra, Naresh K.
-
2007
Persistent link: https://www.econbiz.de/10003541605
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