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isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~isPartOf:"Discussion papers / CEPR"
~subject:"Pricing strategy"
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Pricing strategy
Dauerhafte Konsumgüter
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Skimming or penetration? : strategic dynamic pricing for new products
Spann, Martin
;
Fischer, Marc
;
Tellis, Gerard J.
- In:
Marketing science : the marketing journal of the …
34
(
2015
)
2
,
pp. 235-249
Persistent link: https://www.econbiz.de/10010515896
Saved in:
2
Optimal mechanism for the sale of a durable good
Doval, Laura
;
Skreta, Basilikē
-
2019
Persistent link: https://www.econbiz.de/10012194104
Saved in:
3
The strategic role of exchange promotions
Desai, Preyas S.
;
Purohit, Devavrat
;
Zhou, Bo
- In:
Marketing science : the marketing journal of the …
35
(
2016
)
1
,
pp. 93-112
Persistent link: https://www.econbiz.de/10011437609
Saved in:
4
Conspicuous consumption and dynamic pricing
Rao, Raghunath Singh
;
Schaefer, Richard
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
5
,
pp. 786-804
Persistent link: https://www.econbiz.de/10010199747
Saved in:
5
The design of durable goods
Koenigsberg, Oded
;
Kohli, Rajeev
;
Montoya, Ricardo
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 111-122
Persistent link: https://www.econbiz.de/10008905587
Saved in:
6
Social learning and dynamic pricing of durable goods
Jing, Bing
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
5
,
pp. 851-865
Persistent link: https://www.econbiz.de/10009384011
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