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Search: subject_exact:"Consumer goods industry"
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Subject
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Konsumgüterindustrie
976
Consumer goods industry
832
Deutschland
182
Germany
163
Theorie
136
Theory
136
Consumer behaviour
107
Konsumentenverhalten
107
Lieferantenmanagement
97
Supplier relationship management
97
Konsumgüterhandel
82
Consumer goods
78
Konsumgüter
78
Brand management
75
Markenführung
75
USA
74
Lieferkette
73
Supply chain
73
United States
69
Consumer goods marketing
68
Konsumgütermarketing
68
Marketingmanagement
67
Einzelhandel
66
Marketing
64
Marketing management
63
Retail trade
57
Consumer products distribution
56
Indien
48
India
47
Multinationales Unternehmen
47
Markenartikel
44
Innovation
42
Transnational corporation
42
Brand
41
Innovationsmanagement
40
Innovation management
39
Beziehungsmarketing
37
Internationales Marketing
37
Relationship marketing
37
Unternehmenskooperation
37
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Online availability
All
Free
107
Undetermined
93
Type of publication
All
Book / Working Paper
494
Article
471
Journal
13
Database
1
Type of publication (narrower categories)
All
Article in journal
323
Aufsatz in Zeitschrift
323
Hochschulschrift
184
Thesis
145
Aufsatz im Buch
144
Book section
144
Graue Literatur
120
Non-commercial literature
120
Case study
69
Fallstudie
69
Arbeitspapier
46
Working Paper
46
Dissertation u.a. Prüfungsschriften
39
Bibliografie enthalten
35
Bibliography included
35
Collection of articles of several authors
15
Sammelwerk
15
Amtsdruckschrift
12
Government document
12
Aufsatzsammlung
11
Statistik
9
Conference proceedings
8
Konferenzschrift
8
Statistics
8
No longer published / No longer aquired
6
Company information
4
Firmeninformation
4
Forschungsbericht
4
Mehrbändiges Werk
4
Multi-volume publication
4
Reprint
4
Collection of articles written by one author
3
Conference paper
3
Guidebook
3
Interview
3
Konferenzbeitrag
3
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3
Marktinformation
3
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3
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3
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English
481
German
440
Russian
18
French
14
Undetermined
12
Polish
5
Italian
4
Spanish
3
Bulgarian
1
Czech
1
Swedish
1
Ukrainian
1
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Author
All
Zentes, Joachim
10
Bronnenberg, Bart J.
7
Großpietsch, Jochen
7
Olbrich, Rainer
7
Beissinger, Thomas
6
Marczak, Martyna
6
Schlippenbach, Vanessa von
6
Bauer, Hans H.
5
Kopka, Udo
5
Swoboda, Bernhard
5
Thonemann, Ulrich
5
Breuer, Peter
4
Buttkus, Michael
4
Dellago, Verena
4
Diller, Hermann
4
Dubé, Jean-Pierre
4
Eberenz, Ralf
4
Gierl, Heribert
4
Görtz, Gunnar
4
Hoffman, Donna L.
4
Keller, Wolfgang
4
Kopalle, Praveen K.
4
Kotzab, Herbert
4
Neidhart, Michael
4
Otto, Andreas
4
Oversohl, Christian
4
Perrey, Jesko
4
Rudek, Stefanie
4
Schemm, Jan Werner
4
Schröder, Hendrik
4
Sänger, Frank
4
Weng, Jens
4
Ahlert, Dieter
3
Bagchi, Bhaskar
3
Bahrami, Kourosh
3
Baumgarten, Antje
3
Behrenbeck, Klaus
3
Bentz, Stephan
3
Berg, Maxine
3
Brown, Bruce
3
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Institution
All
Springer Fachmedien Wiesbaden
7
Institut national de la statistique et des études économiques <Frankreich>
4
Bundesvereinigung Logistik
2
Fisher Investments Inc. <Woodside, Calif.>
2
Forschungsinstitut für Rationalisierung e.V. an der RWTH Aachen
2
Gesellschaft für Konsum-, Markt- und Absatzforschung
2
McKinsey & Company <München>
2
National Bureau of Economic Research
2
Procter & Gamble Company
2
Accenture
1
Agence Française de Développement
1
Aprelʹskaja meždunarodnaja naučnaja konferencija po problemam razvitija ėkonomiki i obščestva <15., 2014, Moskau>
1
Axel Springer AG
1
BearingPoint GmbH <Berlin>
1
CPC Deutschland GmbH <Heilbronn>
1
Centro studi Confindustria
1
Deutschland / Bundeswehr / Universität Hamburg
1
Deutschland / Statistisches Bundesamt
1
Euromonitor International Plc <London>
1
F.A.Z.-Institut für Management-, Markt- und Medieninformationen
1
FernUniversität in Hagen
1
Friedrich-Alexander-Universität Erlangen-Nürnberg / Lehrstuhl für Betriebswirtschaftslehre, insbesondere Logistik
1
Fördergesellschaft Marketing an der Universität Augsburg
1
Gesellschaft für Bildung und Information des Handels <Berlin>
1
Gottlieb-Duttweiler-Institut für Wirtschaftliche und Soziale Studien <Rüschlikon>
1
Harvard Graduate School of Business Administration
1
Haufe-Lexware GmbH & Co. KG
1
Henkel Kommanditgesellschaft auf Aktien
1
Institut Istorii i Archeologii <Sverdlovsk>
1
Institut Sociologii <Minsk>
1
Institut for Miljø- og Erhvervsøkonomi <Esbjerg>
1
Institut für Marketing <Berlin> / Lehrstuhl für Konsumgüter- und Dienstleistungsmarketing
1
Institut für Technologie- und Innovationsmanagement <Hamburg>
1
Instytut Ekonomiky <Kiew>
1
Investicionnaja Gruppa Aton <Moskau>
1
Kanada / Government
1
Latvijskaja SSR / Komitet po Statistike
1
Logos Verlag Berlin
1
MVIRDC World Trade Centre <Muṃbaī>
1
Martin-Luther-Universität Halle-Wittenberg / Sektion Wirtschaftswissenschaft
1
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Published in...
All
Akzente
17
Europäische Hochschulschriften / 5
15
SpringerLink / Bücher
14
Gabler Edition Wissenschaft
13
The journal of brand management : an international journal
13
Journal of advertising research
9
Harvard-Business-Manager : das Wissen der Besten
7
Direct store delivery : concepts, applications and instruments
6
Industrial marketing management : the international journal for industrial and high-tech firms
6
Longer lasting products : alternatives to the throwaway society
5
Marketing : ZFP ; journal of research and management
5
Neue betriebswirtschaftliche Forschung : Nbf
5
Schriften zu Marketing und Management
5
Springer eBook Collection / Business and Economics
5
Case studies on MNCs in India
4
Discussion paper / Centre for Economic Policy Research
4
Gabler-Edition Wissenschaft
4
Handelsforschung
4
Reihe: Planung, Organisation und Unternehmungsführung
4
Schriftenreihe Unternehmensführung und Marketing
4
Springer eBook Collection
4
Studies on Russian economic development : the official journal of the Institute of Economic Forecasting, Russian Academy of Sciences
4
The journal of product & brand management
4
The journal of product innovation management : an international publication of the Product Development & Management Association
4
Trademarks, brands, and competitiveness
4
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
4
Arbeitspapier
3
Betriebswirtschaftslehre für Technologie und Innovation
3
Discussion papers / Deutsches Institut für Wirtschaftsforschung
3
Edition transcript
3
European management journal
3
Harvard business review : HBR
3
International journal of innovation management
3
International journal of retail & distribution management
3
Journal of business ethics : JOBE
3
Journal of business research : JBR
3
Journal of economics & management strategy : JEMS
3
Journal of marketing
3
Journal of retailing and consumer services
3
Marken- und Produktmanagement
3
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Source
All
ECONIS (ZBW)
899
USB Cologne (EcoSocSci)
73
USB Cologne (business full texts)
4
EconStor
1
RePEc
1
Other ZBW resources
1
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351
Entry, multiple-brand firms and market share instability
Meisel, John B.
-
2010
Persistent link: https://www.econbiz.de/10003888371
Saved in:
352
Seeking work-life balance : employees' requests, supervisors' responses, and organizational barriers
Lauzun, Heather M.
;
Morganson, Valerie J.
;
Major, Debra A.
- In:
The psychologist-manager journal : official journal of …
13
(
2010
)
3
,
pp. 184-205
Persistent link: https://www.econbiz.de/10008665614
Saved in:
353
The "right" consumers for better concepts : identifying consumers high in emergent nature to develop new product concepts
Hoffman, Donna L.
;
Kopalle, Praveen K.
;
Novak, Thomas P.
- In:
Journal of marketing research : JMR
47
(
2010
)
5
,
pp. 854-865
Persistent link: https://www.econbiz.de/10008666404
Saved in:
354
Sales force reactions to corporate social responsibility : attributions, outcomes, and the mediating role of organizational trust
Vlachos, Pavlos A.
;
Theotokis, Aristeidis
; …
- In:
Industrial marketing management : the international …
39
(
2010
)
7
,
pp. 1207-1218
Persistent link: https://www.econbiz.de/10008668679
Saved in:
355
The role of new product development briefs in implementing sustainability : a case study
Petala, Effrosyni
;
Wever, Renee
;
Dutilh, Chris
;
Brezet, Han
- In:
Journal of engineering and technology management : JET-M
27
(
2010
)
3/4
,
pp. 172-182
Persistent link: https://www.econbiz.de/10008697788
Saved in:
356
Kundenintegration in die Neuproduktentwicklung : eine Betrachtung der Konsumgüterindustrie
Schuhmacher, Monika C.
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003929552
Saved in:
357
A robust optimisation model for aggregate and detailed planning of a multi-site procurement-production-distribution system
Kanyalkar, Atul P.
;
Adil, Gajendra K.
- In:
International journal of production research
48
(
2010
)
3/4
,
pp. 635-656
Persistent link: https://www.econbiz.de/10003938914
Saved in:
358
Corporate social responsibility in the wake of the Asian tsunami : effect of time on the genuineness of CSR initiatives
Fernando, Mario
- In:
European management journal
28
(
2010
)
1
,
pp. 68-79
Persistent link: https://www.econbiz.de/10003939440
Saved in:
359
Aufgaben und Instrumente des Key-Account-Controllings in der Konsumgüterindustrie
Wellhöfer, Alexander
-
2010
Persistent link: https://www.econbiz.de/10003968850
Saved in:
360
Reading registrations : an overview of 100 years of trademark registrations in France, the United Kingdom, and the United States
Duguid, Paul
;
Lopes, Teresa da Silva
;
Mercer, John
- In:
Trademarks, brands, and competitiveness
,
(pp. 9-30)
.
2010
Persistent link: https://www.econbiz.de/10003972811
Saved in:
361
Unilever's (other) brand wars : retailers, private labels, and struggles for supremacy within product supply chains
Miskell, Peter
- In:
Trademarks, brands, and competitiveness
,
(pp. 215-233)
.
2010
Persistent link: https://www.econbiz.de/10003972927
Saved in:
362
Utilization of business technologies : managing relationship-based benefits for buying and supplying firms
Kim, Namwoon
;
Pae, Jae H.
;
Han, Jin K.
;
Srivastava, …
- In:
Industrial marketing management : the international …
39
(
2010
)
3
,
pp. 473-484
Persistent link: https://www.econbiz.de/10003976515
Saved in:
363
Die weltweite Nachhaltigkeitsinitiative "Qualität & Verantwortung" und das Konzept "performance based on sustainability" : das Beispiel Henkel ; [aus dem Unternehmensbereich Wasch-...
Swoboda, Bernhard
;
Löwenberg, Margot
-
2010
Persistent link: https://www.econbiz.de/10008903702
Saved in:
364
Les entreprises de biens de consommation sous l'Occupation : [VIIe colloque du Groupement de Recherche (GDR) du CNRS "Les entreprises françaises sous l'Occupation" ... qui s'est te...
Effosse, Sabine
(
ed.
); …
-
2010
Persistent link: https://www.econbiz.de/10003951809
Saved in:
365
Studying the processes during implementation of enterprise systems
Sedmak, Melissa
- In:
Knowledge and process management : the journal of …
17
(
2010
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003957198
Saved in:
366
The impact of RFID and EPC network on the bullwhip effect in the Italian FMCG supply chain
Bottani, Eleonora
;
Montanari, Roberto
;
Volpi, Andrea
- In:
International journal of production economics
124
(
2010
)
2
,
pp. 426-432
Persistent link: https://www.econbiz.de/10003958964
Saved in:
367
Effects of brand personality on brand trust and brand affect
Sung, Yongjun
;
Kim, Jooyoung
- In:
Psychology & marketing
27
(
2010
)
7
,
pp. 639-661
Persistent link: https://www.econbiz.de/10003990412
Saved in:
368
Efficient Consumer Response : marketing-logistisches Kooperationsmanagement in der Konsumgüterwirtschaft
Kotzab, Herbert
;
Lienbacher, Verena
- In:
Dimensionen der Logistik : Funktionen, Institutionen …
,
(pp. 357-371)
.
2010
Persistent link: https://www.econbiz.de/10003992589
Saved in:
369
Der Handel als Hersteller : Neuorientierungen der Wertschöpfungsarchitekturen
Zentes, Joachim
;
Bastian, Jonas
- In:
Dimensionen der Logistik : Funktionen, Institutionen …
,
(pp. 969-985)
.
2010
Persistent link: https://www.econbiz.de/10003992967
Saved in:
370
Those who stayed loyal : an empirical examination of New Zealand manufacturers surviving in a global market
Rochford, Kylie
- In:
Journal of enterprising communities : people and places …
4
(
2010
)
4
,
pp. 346-371
Persistent link: https://www.econbiz.de/10008737948
Saved in:
371
Westlicher Konsum am Bosporus : Warenhäuser, Nestlé & Co. im späten Osmanischen Reich (1855 - 1923)
Köse, Yavuz
-
2010
Trotz wachsender weltwirtschaftlicher Verflechtung war um 1900 die Platzierung von Massenprodukten durch erste westliche multinationale Unternehmen auf fernen Märkten nur scheinbar ein Selbstläufer. Mit Blick auf das späte Osmanische Reich gibt Yavuz Köse Aufschluss über die neuen...
Persistent link: https://www.econbiz.de/10008822288
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372
Operational risk quantification : a risk flow approach
Finke, Gandolf R.
;
Singh, Mahender
;
Račev, Svetlozar T.
- In:
The journal of operational risk
5
(
2010/11
)
4
,
pp. 65-89
Persistent link: https://www.econbiz.de/10008823250
Saved in:
373
Purchasing management in the luxury industry : organization and practices
Luzzini, Davide
;
Ronchi, Stefano
- In:
Operations management research : OMR ; advancing …
3
(
2010
)
1/2
,
pp. 7-21
Persistent link: https://www.econbiz.de/10003982642
Saved in:
374
The entrepreneur, ownership advantages, and the eclectic paradigm
Lopes, Teresa da Silva
- In:
Multinational business review
18
(
2010
)
2
,
pp. 71-87
Persistent link: https://www.econbiz.de/10008649859
Saved in:
375
Slotting allowances and scarce shelf space
Marx, Leslie M.
;
Shaffer, Greg Eric
- In:
Journal of economics & management strategy : JEMS
19
(
2010
)
3
,
pp. 575-603
Persistent link: https://www.econbiz.de/10008655667
Saved in:
376
Avon Products, Inc.
Effron, Marc
- In:
Best practices in talent management : how the world's …
,
(pp. 1-16)
.
2010
Persistent link: https://www.econbiz.de/10003942103
Saved in:
377
Whirlpool Corporation
Weirick, Kristen
- In:
Best practices in talent management : how the world's …
,
(pp. 258-269)
.
2010
Persistent link: https://www.econbiz.de/10003942137
Saved in:
378
Johnson & Johnson's transformational leadership program prepares quality leaders for global challenges
Crosby, Cindy L.
;
Zlevor, Greg
- In:
Global business and organizational excellence : a …
29
(
2009/10
)
2
,
pp. 19-25
Persistent link: https://www.econbiz.de/10003945282
Saved in:
379
Exploring the brand value-shareholder value nexus for consumer goods companies
Kerin, Roger A.
;
Sethuraman, Raj
-
2010
Persistent link: https://www.econbiz.de/10003924129
Saved in:
380
Success factors of line extensions of fast-moving consumer goods
Nijssen, E. J.
-
2010
Persistent link: https://www.econbiz.de/10003924415
Saved in:
381
Branchenkompass Transport : aktuelle Entscheiderbefragung ; grüne Logistik in der Konsumgüterindustrie und im Einzelhandel
Czotscher, Eric
(
contributor
); …
-
2010
Persistent link: https://www.econbiz.de/10003960282
Saved in:
382
Fast moving consumer goods : a productivity perspective on supply chains
Helo, Petri
;
Phusavat, Kongkiti
;
Anussornnitisarn, Pornthep
- In:
International journal of productivity and quality …
5
(
2010
)
3
,
pp. 269-285
Persistent link: https://www.econbiz.de/10003962499
Saved in:
383
Do line extensions influence parent brand equity? : an investigation of supermarket packaged goods
Sinapuelas, Ian Clark
;
Sisodiya, Sanjay Ram
- In:
The journal of product & brand management
19
(
2010
)
1
,
pp. 18-26
Persistent link: https://www.econbiz.de/10003963591
Saved in:
384
Integrated production and distribution planning in the fast moving consumer goods industry : a block planning application
Bilgen, B.
;
Günther, Hans-Otto
- In:
OR spectrum : quantitative approaches in management
32
(
2010
)
4
,
pp. 927-955
Persistent link: https://www.econbiz.de/10008660492
Saved in:
385
Unilever : globale und lokale Aspekte erfolgreicher Markenführung
Nabholz, Nadja
;
Albrecht, Ingo
- In:
Best Practice in Marketing : Erfolgsbeispiele zu den …
,
(pp. 181-191)
.
2010
Persistent link: https://www.econbiz.de/10009011560
Saved in:
386
Zwischen Premium und billig : Konsum und Kommunikation in den Märkten der Mitte ; Tagung 2010 des GfK Vereins ; [Bericht der GfK-Tagung vom 9. Juli 2010 im CongressCenter Nürnberg]...
Wildner, Raimund
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009510469
Saved in:
387
Why innovation matters
Brown, Bruce
- In:
Research technology management : RTM
53
(
2010
)
6
,
pp. 18-23
Persistent link: https://www.econbiz.de/10008757700
Saved in:
388
Subject/object relationships and emotionally durable design
Chapman, Jonathan
- In:
Longer lasting products : alternatives to the throwaway …
,
(pp. 61-76)
.
2010
Persistent link: https://www.econbiz.de/10008758011
Saved in:
389
The significance of product longevity
Cooper, Tim
- In:
Longer lasting products : alternatives to the throwaway …
,
(pp. 3-36)
.
2010
Persistent link: https://www.econbiz.de/10008758016
Saved in:
390
Rethinking marketing
Peattie, Kenneth J.
- In:
Longer lasting products : alternatives to the throwaway …
,
(pp. 243-272)
.
2010
Persistent link: https://www.econbiz.de/10008758463
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391
Durability, function and performance
Stahel, Walter R.
- In:
Longer lasting products : alternatives to the throwaway …
,
(pp. 157-177)
.
2010
Persistent link: https://www.econbiz.de/10008758471
Saved in:
392
Understanding replacement behaviour and exploring design solutions
Nes, Cornelia Nicoline van
- In:
Longer lasting products : alternatives to the throwaway …
,
(pp. 107-131)
.
2010
Persistent link: https://www.econbiz.de/10008758531
Saved in:
393
Consumers spoilt for choice: innovation adoption and choice strategies as a function of assortment composition and consumer personality
Schmidt, Svenja
-
2010
Persistent link: https://www.econbiz.de/10008936672
Saved in:
394
Supplier Led New Product Development Process Improvement in the UK Fast Moving Consumer Goods Industry
Hines, Peter
-
2010
Little has been written about new product and packaging development processes within the fast moving consumer goods (FMCG) industry. While often taking on the status of apocryphical folklore, branded FMCG product development failure rates as high as 90%-95% have appeared in the popular and...
Persistent link: https://www.econbiz.de/10013150722
Saved in:
395
Maximizing the impact of M&A controlling : due diligence's link to corporate values ; practical experience from the consumer goods industry
Brokemper, Andreas
;
Herrmann, Thomas
- In:
Value in due diligence : contemporary strategies for …
,
(pp. 17-27)
.
2010
Persistent link: https://www.econbiz.de/10008660793
Saved in:
396
Longer lasting products : alternatives to the throwaway society
Cooper, Tim
(
ed.
)
-
2010
Persistent link: https://www.econbiz.de/10008661013
Saved in:
397
Brand salience for fast-moving consumer goods : an empirically based model
Vieceli, Julian
;
Shaw, Robin N.
- In:
Journal of marketing management : MM
26
(
2010
)
13/14
,
pp. 1218-1238
Persistent link: https://www.econbiz.de/10008810714
Saved in:
398
Strategic objectives and competitive advantages of private label products : manufacturers' perspective
Altıntaş, Murat Hakan
;
Kılıç, Serkan
;
Senol, Gokhan
; …
- In:
International journal of retail & distribution management
38
(
2010
)
10
,
pp. 773-788
Persistent link: https://www.econbiz.de/10008699362
Saved in:
399
Herausforderungen und Faktoren für erfolgreiche Neuproduktinnovationen in der Konsumgüterindustrie
Walter, Nadine
- In:
Marktorientierte Problemlösungen im …
,
(pp. 127-146)
.
2010
Persistent link: https://www.econbiz.de/10008699778
Saved in:
400
Fisher Investments on consumer discretionary
Renaud, Eric
(
contributor
);
Teufel, Andrew S.
(
contributor
)
-
Fisher Investments Inc. <Woodside, Calif.>
-
2010
Persistent link: https://www.econbiz.de/10003967757
Saved in:
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