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subject:"Internet marketing"
~person:"Cheng, Julian Ming Sung"
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Internet marketing
Advertising effects
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Consumer motivation
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Kaufmotiv
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Online retailing
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Online-Handel
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Cheng, Julian Ming Sung
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International journal of advertising : the quarterly review of marketing communications
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Social media advertising value : the case of transitional economies in Southeast Asia
Dao, William Wan-tien
;
Le, Angelina Nhat Hanh
;
Cheng, …
- In:
International journal of advertising : the quarterly …
33
(
2014
)
2
,
pp. 271-294
Persistent link: https://www.econbiz.de/10010362915
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