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subject:"retailing"
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Search: subject_exact:"Consumer packaged goods"
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retailing
Consumer behaviour
25
Konsumentenverhalten
25
Fast moving consumer goods
23
Schnelldrehende Konsumgüter
23
Consumer packaged goods
14
consumer packaged goods
13
Consumer goods industry
6
Food retailing
6
Konsumgüterindustrie
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Lebensmitteleinzelhandel
6
Marketing
5
Brand management
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Einzelhandel
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Lieferantenmanagement
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Markenführung
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Nachhaltigkeit
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Packaging
4
Preismanagement
4
Pricing strategy
4
Retail trade
4
Supplier relationship management
4
Verpackung
4
supermarket
4
Brand
3
Consumer Packaged Goods
3
Distribution channel
3
Food
3
Food trade
3
Lagermanagement
3
Lebensmittel
3
Lebensmittelhandel
3
Lieferkette
3
Markenartikel
3
Marketing management
3
Marketingmanagement
3
Price
3
Private consumption
3
Privater Konsum
3
Supply chain
3
Verbraucherverhalten
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Thomadsen, Raphael
2
Becerril-Arreola, Rafael
1
Bucklin, Randolph E.
1
Gielens, Katrijn
1
Hwang, Minha
1
Sotgiu, Francesca
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Management science : journal of the Institute for Operations Research and the Management Sciences
2
Journal of marketing research : JMR
1
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ECONIS (ZBW)
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Effects of income distribution changes on assortment size in the mainstream grocery channel
Becerril-Arreola, Rafael
;
Bucklin, Randolph E.
; …
- In:
Management science : journal of the Institute for …
67
(
2021
)
9
,
pp. 5878-5900
Persistent link: https://www.econbiz.de/10012650180
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2
How point-of-sale marketing mix impacts national-brand purchase shares
Hwang, Minha
;
Thomadsen, Raphael
- In:
Management science : journal of the Institute for …
62
(
2016
)
2
,
pp. 571-590
Persistent link: https://www.econbiz.de/10011446258
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3
Suppliers caught in supermarket price wars : victims or victors? : insights from a Dutch price war
Sotgiu, Francesca
;
Gielens, Katrijn
- In:
Journal of marketing research : JMR
52
(
2015
)
6
,
pp. 784-800
Persistent link: https://www.econbiz.de/10011421698
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