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isPartOf:"Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster"
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Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
The journal of brand management : an international journal
65
European Journal of Marketing
34
European journal of marketing : EJM
26
Journal of business research : JBR
25
Journal of Product & Brand Management
20
The journal of product & brand management
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Corporate Communications: An International Journal
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SpringerLink / Bücher
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Corporate communications : an international journal
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International studies of management and organization
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Industrial marketing management : the international journal for industrial and high-tech firms
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Strategic Direction
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Corporate reputation review : an international journal
7
Advances in corporate branding
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Innovatives Markenmanagement
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Marketing intelligence & planning
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Building corporate identity, image and reputation in the digital era
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
5
Management Decision
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Working paper series / Bradford University School of Management
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Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
4
Harvard business review : HBR
4
Journal of strategic marketing
4
Qualitative Market Research: An International Journal
4
The journal of business & industrial marketing
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Asia Pacific journal of marketing and logistics
3
Corporate social responsibility and environmental management
3
Foundations of corporate heritage
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International Journal of Retail & Distribution Management
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International journal of contemporary hospitality management
3
Journal of general management
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Journal of marketing communications
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of retailing and consumer services
3
Manual of international marketing
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Marketing Intelligence & Planning
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Reputation Management
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Scandinavian journal of management
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The Routledge companion to contemporary brand management
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The marketing review
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ECONIS (ZBW)
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Die Genossenschaft als Marke? - eine Analyse der Übertragbarkeit von Markenaspekten auf ein Geschäftsmodell mit besonderen Merkmalen
Wendler, Caroline
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2011
Persistent link: https://www.econbiz.de/10008934818
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